Responsibilities

• Website Content Development
• Develop modern content for large, multi-department websites and digital platforms
• Create content strategies focused on logical taxonomy, streamlined user journeys, and human-centered design
• Plan and manage content discovery, analysis, creation, delivery, tracking, and governance
• Align content with business goals, stakeholder objectives, and user needs
• Conduct content inventory and audits across digital platforms
• Write compelling copy focused on user benefits and engagement
• Research industry topics to create new content and optimize existing materials
• Produce content for websites, marketing campaigns, social media, and email communications
• Edit and proofread content to ensure accuracy and consistency

Requirements

• 3+ years of experience in website content writing
• Experience managing content for large digital platforms or enterprise websites
• Proven expertise in SEO strategy and analytics
• Strong copywriting and editing skills
• Experience with content lifecycle management and governance
• Experience with Content Management Systems (CMS) such as Sitecore or similar platforms
• Knowledge of SEO tools and analytics platforms
• Familiarity with project management tools such as Microsoft Office, Teams, or Jira
• Experience using Google Analytics (GA4 preferred)
• Exposure to CRM platforms such as Salesforce is a plus

Preferred

• Portfolio of published digital content
• Industry certification related to content, marketing, or digital experience