Responsibilities

• Drive scalable growth: You will own top-of-funnel metrics and multi-year marketing plans for our retail investor, personal loan, and credit card portfolios.
• You’ll determine requirements, assess support needs, build internal alignment, and deliver results that hit our aggressive volume targets.
• You will accelerate the development of enhanced machine learning targeting models and aggressive customer research.
• Define the competitive edge: You will lead us to beat the competition at our game - not theirs. This means overseeing deep market research and competitor analysis to drive recommendations that lean into Prosper’s unique marketplace advantages.
• You will lead a proactive PR strategy to ensure our strengths are clearly communicated and widely recognized by the market, media, and our customers.
• Influence the product roadmap: You will act as a key partner on new product design, bringing deep market intelligence and customer insights to the table to ensure our future offerings are positioned to win from day one.
• Level-up the team: You’ll mentor and empower our 21-person team to be a data-first execution engine that thrives on mission-driven, high-performance culture.

Requirements

• Fintech Leadership: 15+ years of marketing experience with a deep mastery of the personal loan and financial services landscape, including content, digital and product marketing.
• A proven track record of driving ROI-positive acquisition across multiple channels, including digital, direct mail, and lead aggregators.
• Data as a second language: Strong analytical rigor with the ability to use performance data to pivot strategies and uncover untapped market segments.
• Executive presence: High-level communication skills with a history of presenting performance and vision to employees and the Board of Directors.
• Regulatory fluency: A firm grasp of compliance and regulatory standards for advertising and acquisition in financial markets.
• Academic foundation: A degree in Business, Marketing, or a related field; a Master’s degree is preferred.

Benefits

• A connected experience: We prioritize high-touch collaboration and flexibility. Whether you are working from our San Francisco or Phoenix offices or joining us as a fully remote team member, we provide the digital-first tools and intentional culture to keep you synced and supported.
• Invested in your future: A competitive salary and a 401(k) with a 5% company match to help you build long-term financial security.
• Holistic well-being: We provide the resources you need to thrive, from flexible time off and paid parental leave to an annual wellness allowance and comprehensive health coverage.
• Professional & personal growth: Take advantage of a suite of premium perks, including Udemy access, childcare assistance, pet insurance, and a bevy of additional savings through Beneplace.