VP of Marketing

New York City, NY (Hybrid)

$275K/yr – $350K/yrDirector/Executive6+ years expFull time

Posted 5 months ago

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Job Summary

Own the end-to-end growth marketing engine for a fast-growing B2B software business, driving demand-gen, pipeline, and brand-building through cross-channel campaigns and sales enablement.

  • Growth & Demand Gen: Define strategy, set metrics, and optimize ROI across channels to accelerate new business and existing-account growth.
  • Campaigns & Enablement: Orchestrate multi-channel programs and supply sales with compelling collateral and tools for higher close rates.
  • Team & Partnerships: Build a world-class marketing organization and partner with product, analytics, and external agencies to boost brand and thought leadership.

Job Description

Responsibilities

  • Develop and execute a marketing strategy focused on acquiring new business and driving growth in existing accounts
  • Establish and maintain reporting mechanisms to track all marketing activities, ensuring data-driven insights are available for strategic adjustments and performance improvements
  • Set and track goals for MQLs generated, pipeline generated, conversion rates, market penetration, product mix, budget allocation, and ROI
  • Lead integrated marketing campaigns across channels such as email, social media, conferences, and digital platforms
  • Collaborate closely with the sales team to provide the collateral and tools necessary for effective prospecting and closing deals
  • Work with external partners, including PR agencies and think tanks, to boost brand visibility and thought leadership within the industry
  • Partner with sales operations and engineering teams to build out and optimize our tech stack (analytics, marketing automation, etc.).
  • Recruit and manage a world-class marketing team
  • Attract top-tier talent to join our driven team

Requirements

  • 6+ years of B2B software experience in a senior leadership position, with a proven track record in demand-gen, content, and event marketing
  • Experience in scaling a hyper-growth start-up
  • Willingness to work in person 4-5 days a week

Benefits

  • Equity in the company
  • Medical, Dental and Vision premiums covered at 100%
  • Fully paid parental leave
  • Commuter benefits
  • 401k benefits
  • Fitness & home services stipend to cover part of your expenses so you can focus on what matters
  • A collaborative in-office environment with an open floor plan, fully stocked kitchen, and all meals covered in the office
  • Unlimited vacation and paid holidays
  • We’ll cover relocation packages and make the move exciting, not painful!

EliseAI

4.0 Glassdoor

Fixing housing and healthcare with agentic AI to improve how we live.

Founded in 2017
New York, New York, USA
454 employees (19 in marketing)
71% recommend to a friend
73% CEO approval

Traffic Signals

Monthly Visitors
426.8K
Traffic Source Mix
Search
38.3%
Direct
53.3%
Referral
5.8%
Social
1.8%
Paid
0.6%

Headcount Trend

Current headcount: ~454

Marketing Team

Marketing Team Size
14 (3% of company)
Median Career Experience
8.5 years
Median Tenure
1.1 years

Funding

Total Funding
$141.9M
Last Raise
Series E, 4 months ago