VP, Creative

Minneapolis, MN (Hybrid)

Salary Not AvailableSenior Level10+ years expFull time

Posted 5 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Senior creative leader at SCHERMER in Minneapolis, driving end-to-end creative across brand, demand, content, and digital experiences. Leads strategy, team development, and cross-functional collaboration to deliver integrated campaigns, with emphasis on AI-enabled workflows and B2B growth. Requires a strong portfolio, 10+ years of marketing leadership, and hybrid in-office presence. Benefits include comprehensive coverage and professional development support.

Job Description

Responsibilities

  • Oversee the conceptualization, execution, and delivery of creative work across brand, demand, content, and digital experiences
  • Develop creative strategies and lead presentations, approaches, and planning that advance client business objectives and reinforce our Make Your Market positioning
  • Translate complex business challenges into compelling ideas that span channels and touchpoints—bringing them to life through stories, campaigns, experiences, and systems that guide buyers through their journey
  • Set and sell a strong creative vision for integrated campaigns and experiences across marketing, digital, and sales touchpoints
  • Direct, mentor, and elevate designers, art directors, content strategists, and copywriters
  • Collaborate closely with strategy, account, media, and experience teams to ensure creative work is insight-led, executable, and commercially grounded
  • Lead creative participation in new business development, pitches, and agency thought leadership
  • Own SCHERMER’s POV on AI-enabled creative production and workflow, implementing tools and processes that improve speed, quality, and effectiveness
  • Foster a high-performing creative culture focused on craft, clarity, accountability, and outcomes
  • Champion professional development, succession planning, and long-term creative talent growth

Requirements

  • Bachelor’s degree in design, art, marketing, communications, or equivalent professional experience
  • 10+ years in marketing, including recent agency experience with meaningful leadership responsibility
  • Demonstrated success leading and developing creative teams
  • A portfolio showing strong conceptual thinking, executional craft, and strategic intent
  • Ability to work through complexity, ambiguity, and evolving client needs
  • Strong communication, collaboration and presentation skills
  • Experience evaluating, implementing and using AI tools to improve creative workflows and production
  • Ability to work in a hybrid environment with in-office presence three days per week in Minneapolis.
  • This role is not remote, and relocation assistance is not provided.
  • Working knowledge of Microsoft Office tools (Teams, Excel, Word, PowerPoint)

Preferred

  • Experience in complex B2B and considered-purchase categories—such as SaaS, Fintech, Health tech, and Professional Services is valued
  • Curiosity, adaptability, and a willingness to deepen B2B expertise

Benefits

  • health, dental, vision, disability and life insurance
  • 401(k) with 100% match up to 4%
  • generous PTO
  • onsite parking stipend
  • professional development support
SCHERMER logo

SCHERMER

SCHERMER works with ambitions B2B marketers and brands to Make Their Market thru a combination of Growth Strategy, Growth Marketing and Growth Enablement capabilities that differentiate brands and disrupt markets.We're proud to have helped these companies Make Their Market; 3M, ADP, Best Buy Ads, Cargill, CH Robinson, Dupont Water, EarthDaily, Ecolab, Eide Bailly, FIS, HID Global, Honeywell, Logitech, Mayo Clinic Labs, Pearson, Red Wing Shoe Co., Resideo, SAP, SPS Commerce, Solventum, Star Tribune, Thomson Reuters & US Bank.SCHERMER is known nationally as a top B2B agency + locally as one of the best places to work.• ANA Small B2B Agency of the Year 2025• The Stevies American Business Awards, Agency of the Year 2025• B2B Marketing: Top 20 U.S. B2B Agency + #1 Rising Star 2025• Chief Marketer 200: Top 25 B2B Brand Engagement Agency

Founded in 1997
Minneapolis, Minnesota, USA
52 employees

Traffic Signals

Monthly Visitors
2.8K
Traffic Source Mix
Search
14.9%
Direct
68.8%
Referral
4.9%
Social
10%
Paid
1.2%

Headcount Trend

Current headcount: ~52