Responsibilities

• Implement the video and social strategy to grow engaged video and social audiences.
• Run video and social media teams for our Games and Entertainment, brands, balancing editorial and commercial demands.
• Research and summarize the gaming and entertainment ecosystems by platform, forming working hypotheses into the way in which viewers are interested.
• Create development for new shows, formats and video franchises across initial idea creation to bring the strategy to life.
• Work with the senior commercial team to develop a go-to-market strategy for video and social.
• Help to set video performance indicators based on platform ecosystem desired growth and audience segmentation.
• Work towards commercial goals for branded content and be a partner, building monetizable growth IP, increasing branded content revenue from video and social year-over-year.
• Manage a growing video team of creatives and strategists, building a culture of collaboration, innovation, and creative ambition.
• Attend commercial quarterly meetings, sales summits, and other important temples to ensure exposure to commercial strategy, priorities, and ways of working.
• Stay up to date with important industry trends, competitive insights and new social media, marketing, AI and e-commerce technologies.

Requirements

• Experience building and monetizing audiences across Video and Social platforms within the gaming and entertainment space
• Passionate storyteller in the gaming and entertainment category, with experience with gaming culture and trends within the space
• Experience achieving editorial and commercial goals related to video and social
• Understand how to create content across different social video platforms (YouTube, IG, FB, and TikTok)
• Experience developing new show formats for a digital audience including format testing and casting
• Experience developing visual identity for video franchises
• Experience using social analytics to understand content performance and understanding how this can feed into ongoing creative development
• Experience managing video and social media across creative development, pilot testing, execution and optimisation processes
• Experience working with multiple team members, both from video and non-video backgrounds

Nice To Have

• Experience developing new show formats for a digital audience including format testing and casting
• Experience developing visual identity for video franchises
• Experience using social analytics to understand content performance and understanding how this can feed into ongoing creative development
• Experience managing video and social media across creative development, pilot testing, execution and optimisation processes
• Experience working with multiple team members, both from video and non-video backgrounds
• Passionately storyteller in the gaming and entertainment category, with experience with gaming culture and trends within the space
• Experience achieving editorial and commercial goals related to video and social
• Understand how to create content across different social video platforms (YouTube, IG, FB, and TikTok)
• Experience building and monetizing audiences across Video and Social platforms within the gaming and entertainment space

Benefits

• Uncapped leave, because we trust you to manage your workload and time
• When we hit our targets, enjoy a share of our profits with a bonus
• Refer a friend and get rewarded when they join Future
• Well-being support with access to our Colleague Assistant Programs
• Opportunity to purchase shares in Future with our Share Incentive Plan