Responsibilities

• Determine audience-specific goals; defines key messages; leads storyboarding, production design, scripting, and other pre-planning; then films content and leads post-production for a variety of digital projects – ranging from platform-native short-form content for social media to video tributes for awards events.
• Purchases and maintains the department’s video and multimedia equipment.
• Creative Leadership, Strategic Direction, Planning, and Analysis (40%): assist in determining strategy and messaging for all multimedia projects; provide thought leadership and push the organization toward the forefront of digital engagement strategies and video production techniques; develop and execute a social media video strategy, including short-form content (Reels, Shorts, clips) optimized for each platform; supervise outsourced multimedia work and serve as a liaison with University Relations and Marketing, other videographers, and other creative professionals; stay current in multimedia and video production technological advances, including the use of AI to streamline workflows; collaborate with the organization’s AI partners to create personalized video content at scale.
• Production: creative execution, logistical oversight (60%): create compelling short-form and long-form videos that tell the stories of OSU students, faculty, and donors, with the goal of inspiring philanthropic support of the university within strategic areas and building engagement with the university; scout filming locations, conduct research and pre-interviews, manage video and audio equipment, arrange travel logistics, conduct interviews, capture b-roll, and execute post-production; produce platform-optimized short-form video content across the Foundation's social media channels, including formats such as Reels, Shorts, and social clips; work with creative team to produce animated graphics and other digital storytelling tools; work professionally and courteously with OSU Foundation trustees and Oregon State University’s top donors; edit video footage into a compelling story, place b-roll, and create supporting animated graphics; maintain a system for organizing and storing archived video projects for the department; collect and store model releases for on-screen talent; maintain a system curating and organizing b-roll; work with OSU Foundation events staff to assure video and multimedia playback flows seamlessly and is coordinated with other event elements; shoot photography and color correct images for select projects; perform other duties as assigned.