Responsibilities - Take already proven winning ads and build new variations from them: New hooks, Different intros, Alternate pacing, UGC-style edits, AI-enhanced versions, New angles and storylines, Short-form cutdowns, Platform-specific adaptations. - Work directly with our media buying and creative teams to understand what’s converting and help us continuously produce new iterations designed to improve performance across YouTube, Meta, Display, TikTok-style creative, and other paid channels. - This position will primarily focus on video creative, but we’d also love someone comfortable helping with static creative when needed, including: GDN display images, Thumbnails, Ad graphics, Simple creative variations - Be proactive, resourceful, creative, and capable of thinking independently; take an idea or concept and run with it — someone who can come up with new angles, new edits, new hooks, and new creative ideas without needing to be micromanaged