Video Director, Social

New York City, NY (Hybrid)

$76K/yr – $87K/yrSenior Level4+ years expFull time

Posted 7 weeks ago

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Job Summary

Own end-to-end social video storytelling from concept to delivery, directing talent and coordinating cross-functional teams to land on platform-native, performance-focused output.

  • Own creative development and scripts for social-first videos.
  • Direct shoots and post-production to match platform formats.
  • Collaborate to scope shoots, align with client goals, and track performance.

Job Description

Responsibilities

  • Lead the creative development of social-first video concepts aligned with client goals
  • Own end-to-end execution from idea through final delivery across social and on-site platforms
  • Develop narratives, scripts, and treatments that balance brand objectives with editorial voice
  • Define visual style and storytelling approach through mood boards, references, and creative direction
  • Direct on-set shoots, guiding talent, creators, and crew while adapting in real time
  • Collaborate with producers to scope shoots, assess feasibility, and ensure efficient execution
  • Oversee post-production to ensure content is engaging, platform-native, and aligned with creative vision
  • Stay ahead of platform trends, creator formats, and emerging tools to continuously evolve output

Requirements

  • 4+ years of experience in publishing, agency, or in-house brand environments
  • Strong understanding of social platforms (TikTok, Instagram, YouTube) and what drives performance
  • Experience developing and executing client-facing video campaigns
  • Confidence directing talent, including influencers, creators, and crew
  • Strong communication and collaboration skills across cross-functional teams
  • Highly organized with the ability to manage multiple projects simultaneously
  • A hands-on creative mindset—you can both concept and execute
  • Based in or able to work in NYC with a hybrid schedule (4 days/week in-office)

Benefits

  • Comprehensive health, dental, and vision insurance
  • Flexible spending accounts (FSA) and health savings accounts (HSA)
  • 401(k) with company match
  • Paid time off, including vacation, sick time, and holidays
  • Parental leave and family support programs
  • Employee discounts and access to exclusive events
Hearst Magazines logo

Hearst Magazines

3.7 Glassdoor

Hearst Magazines, the world’s largest lifestyle media publisher, has a portfolio of more than 30 powerful brands in the U.S. that inspire and entertain audiences across all media platforms. Hearst Magazines’ print and digital assets reach 141 million readers and site visitors each month — 55% of all adults in the U.S., 53% of all Millennials and 50% of all Gen Z adults over the age of 18 (Source: 2024 Comscore Multi-Platform© MRI-Simmons - 09/24/S24). The company publishes more than 200 magazine editions and 175 websites around the world.Hearst Magazines International, a unit of Hearst Magazines, encompasses eight owned and operated businesses, nine joint ventures and 40 license partners across 47 countries. Together, we are welcomed into the lives of millions around the world with our portfolio of nearly 200 editions.

New York, New York, USA
7.7K employees (4,021 in marketing)
65% recommend to a friend
78% CEO approval

Traffic Signals

Monthly Visitors
344.6K
Traffic Source Mix
Search
27.6%
Direct
56.2%
Referral
13%
Social
2.4%
Paid
0.6%

Headcount Trend

Current headcount: ~7.7K

Marketing Team

Marketing Team Size
2,773 (36% of company)
Median Career Experience
13 years
Median Tenure
6.8 years
Marketing Roles Posted (Last 30 Days)
1

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