Responsibilities

• Provide vision, direction, management and support to individuals within the team to ensure their work aligns with our mission and goals
• Motivate and manages paid search and AEO teams in the creation, development, and execution of campaigns and AEO workstreams to meet/exceed client expectations
• Foster strong relationships with internal teams and client groups
• Develop action plans to achieve and measure success, including defining metrics, strategies for measurement and optimization, AEO project roadmap evolution, synergies between paid search and AEO.
• Advocate the value of holistic search (paid search and AEO) and help educate clients, partners and internal teams on the latest developments and capabilities in this quickly evolving media channels
• Lead presentations to both clients and internal teams showcasing our vision for and the benefits of a holistic search approach with customized strategies for each client
• Introduces Process Development Input, Quality Assurance and Best Practices Input
• Collaborates with other department leads to share ideas, communicate service offerings, and identify and deliver new solutions for clients
• Keeps senior management appraised of key client opportunities, potential risks and other key nuances which affect the health of the business
• Prepares and presents staffing plans in conjunction with Performance department lead and Investment leads

Requirements

• Minimum of 10+ years of digital media experience
• 7+ years years' experience direct search campaign management
• 5+ years people management experience
• 4+ years managing external partner & client relationships
• HCP/DTC/Pharma experience
• SEO/AEO experience

Benefits

• Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.