Vice President, Media

Corona, CA (Hybrid)

$214K/yr – $285K/yrSenior Level10+ years expFull time

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the U.S. media agenda and organizational design, coordinating budget, channels, retail and DTC media, and measurement to optimize portfolio performance.

  • Growth & Channel Strategy: Build full-funnel media plans across Monster Energy brands and drive channel mix and allocation decisions.
  • Measurement & Optimization: Govern MMM, attribution, and incrementality to inform reallocation and investment optimization.
  • Org & Partnerships: Design the U.S. media team, manage agency relationships, and align media with Ecommerce, Brand, Sponsorships, and Finance.

Job Description

Own the U.S. media agenda and organizational design, coordinating budget, channels, retail and DTC media, and measurement to optimize portfolio performance.

  • Growth & Channel Strategy: Build full-funnel media plans across Monster Energy brands and drive channel mix and allocation decisions.
  • Measurement & Optimization: Govern MMM, attribution, and incrementality to inform reallocation and investment optimization.
  • Org & Partnerships: Design the U.S. media team, manage agency relationships, and align media with Ecommerce, Brand, Sponsorships, and Finance.
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Monster Energy

Forget about blending in. That’s not our style. We're the risk-takers, the trailblazers, the game-changers. We’re not perfect, and we don’t pretend to be. We're raw, unfiltered, and a bit unconventional. But our drive is unrivaled, just like our athletes. The power is in your hands to define what success looks like and where you want to take your career. It's not just about what we do, but about who we become along the way. We are much more than a brand here. We are a way of life, a mindset. Join us. Monster Energy is an affirmative action and equal opportunity employer.Monster Energy is aware of recruiting scams targeting jobseekers with fake job postings or seemingly legitimate job postings with false pay ranges. Please note that Monster Energy does not ask our candidates to download apps or make any form of payment(s) to be considered for jobs. Monster Energy works with applicants through our careers page and monsterenergy.com email addresses. If you are contacted through other unofficial channels (such as WhatsApp or Telegram) or asked to download an app or make a payment, these contacts are not legitimate. Confirm the information on our Monster Energy careers page and contact us directly with any questions at contacthr@monsterenergy.com.

Founded in 2002
Corona, California, USA
6.4K employees (1,467 in marketing)

Traffic Signals

Monthly Visitors
1.4M
Traffic Source Mix
Search
57.9%
Direct
32.6%
Referral
5.4%
Social
2.9%
Paid
1.1%

Headcount Trend

Current headcount: ~6.3K

Marketing Team

Marketing Team Size
1,315 (20% of company)
Marketing Roles Posted (Last 30 Days)
6