Responsibilities

• Leading and strengthening ongoing client relationships by exceeding expectations across all aspects of the engagement
• Serving as go-to client and internal resource for strategic issues such as competitive landscape analyses, technology points of view, and budgeting decisions
• Performing assessments to help clients understand their current marketing and analytics capabilities and identify enhancement opportunities
• Building and executing a client specific data strategy including performing gap assessments, creating optimal state data plans, and building execution roadmaps
• Evaluating new online and offline data opportunities in the form of new sources, new technology, client priorities, partnership, etc.
• Fostering creative thinking around how we use data, and we could use data to solve unique business challenges in support of all Marketing activities (Media, Creative, CRM, and eCommerce)
• Determining new opportunities among existing clients and participating in new business initiatives
• Contributing to the overall Data & Analysis capability through thought leadership and work innovation
• Providing support, coaching, and training to assist in career development

Requirements

• 12-14 years of experience in analytics or strategy with an advertising agency, management consulting company, or ad tech company
• Experience working within pharmaceutical and/or healthcare environments are required
• Experience managing a team of experienced employees
• Strong analytical, critical thinking, and problem solving skills
• Experience with modern statistical learning methods (regression techniques, classification models, supervised and unsupervised learning, etc.)
• Knowledge of digital data technologies (DMPs, Google Analytics, digital pixel tracking, site tagging, etc.)
• A four-year college degree; advanced degree is a plus
• Proven leadership ability with strong client relationship skills
• In-depth knowledge of and passion for online advertising and emerging trends in the digital landscape
• The ability to thrive in a fast-paced and deadline-driven environment

Nice to have

• General knowledge of or direct experience with the media industry or CRM platforms are a plus
• Open to travel as needed
• Familiarity with prompt-based interaction and commonly used generative AI tools (e.g., ChatGPT, Google Gemini, DALL·E, Midjourney) is a plus
• Advanced degree is a plus (in addition to a four-year degree)

Benefits

• medical coverage
• dental
• vision
• disability
• 401K
• parential and family care leave
• family forming assistance
• tuition reimbursement
• flexible time off