Responsibilities

• Strategic translation: convert brand goals into platform-agnostic digital media plans with measurable outcomes.
• Client partnership: educate brand teams on digital marketing value and adapt their thinking for effective activation.
• Opportunity spotting: identify broader Digitas capabilities and articulate timely proposals to senior leadership.
• Audience insights: develop consumer insights and translate them into meaningful digital behaviors and strategies.
• Adaptability: shift and adjust to meet business demands and individual client needs.
• Representative role: embody Digitas and serve as a trusted face to staff and clients.
• Travel readiness: willing to travel as needed to engage new places, faces, and ideas.

Requirements

• Four years of college education (and preferably a master’s degree) plus ten to twelve years of agency experience
• Light pharma experience preferred
• Deep familiarity with the digital environment and a demonstrated ability to translate insights into meaningful digital behaviors and marketing strategies
• Ability to think beyond media and act as a sharp, informed digital marketing advocate for clients and the team
• Knowledge of qualitative measurement approaches – online and offline – and how/when to apply them for measurable successes
• Classroom familiarity with prompt-based interaction and commonly used generative AI tools is a plus

Preferred

• Familiarity with prompt-based interaction and commonly used generative AI tools (e.g., ChatGPT, Google Gemini, DALL·E, Midjourney) is a plus.

Benefits

• medical coverage
• dental
• vision
• disability
• 401K
• parential and family care leave
• family forming assistance
• tuition reimbursement
• flexible time off