Responsibilities

• Support all Consumer Brands accounts by leading media strategy development, pitching media and securing coverage for our clients
• Lead development of media analysis documents, as well as competitive snapshots
• Help guide junior team members in the development of written materials that will make media and consumers take notice, including persuasive pitch letters, press releases, interview briefing books, etc.
• Oversee the development of targeted media lists; help junior team members build relationships with editors and producers across multiple consumer verticals
• Stay on top of daily news and media trends to guide client counsel and keep team informed
• Assist in the development of internal materials and presentations on media relations best practices and tools

Requirements

• BA/BS Degree in Public Relations, Communications or a related discipline
• 8-10+ years of experience in Public Relations in the consumer practice of an agency, experience in consumer media relations required
• Creative thinker with a pulse on what’s happening in culture; shares a passion for bringing forward-looking ideas to the team and client
• Flexibility/versatility to tackle different tasks throughout the day and pivot with little or no warning based on client/team needs
• Excellent writing skills are essential to this position, as well as great attention to detail, organization, time management, multi-tasking and proactivity
• Strong verbal communication skills, poise and professionalism
• Knowledge of media tools such as Cision, Muck Rack, etc

Benefits

• medical coverage
• dental
• vision
• disability
• 401k
• paid time off