Vice President-Communications Channel Strategy

New York, USA (On-site)

$151K/yr – $219K/yrSenior Level10+ years expInternship

Posted 4 months ago

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Job Summary

Drive Moody’s enterprise channel strategy and AI-driven content systems at VP level to optimize multi-channel reach and narrative storytelling.

  • Must-have: 10+ years in corporate communications, digital strategy, or similar roles in complex B2B contexts
  • Standout: Proven leadership of large-scale, multi-channel campaigns with cross-functional partners

Job Description

Responsibilities

  • The Vice President, Communications Channel Strategy will lead the development and execution of Moody’s channel strategy, ensuring seamless integration across paid, owned, earned, and shared media to amplify enterprise storytelling and enhance audience engagement.
  • As the architect of scalable, AI-driven content systems and workflows, the VP will design frameworks that enable personalization, automation, and governance at scale.
  • This position blends strategic vision with operational excellence, leveraging data insights to optimize channel performance while collaborating with internal and external teams to deliver impactful, unified communications.
  • Build and govern Moody’s corporate channel strategy across social, website, paid media, email, multimedia, events, and internal communications.
  • Define channel roles, sequencing, and audience alignment across owned, earned, paid, and shared channels.
  • Partner on audience development and innovation for new channels and formats.
  • Architect enterprise content systems, including taxonomies and workflows for scalable, AI-driven personalization and governance.
  • Collaborate on integrated, multi-channel campaigns aligned to enterprise priorities and narratives.
  • Use analytics to guide optimization of channel mix, campaign effectiveness, and audience engagement.
  • Manage external agencies and drive operational excellence across major initiatives.
  • Cultivate cross-functional partnerships while mentoring contributors to foster collaboration and creativity.

Requirements

  • 10+ years of experience in communications, digital strategy, integrated marketing, or corporate reputation roles, preferably in financial services, technology, or other complex B2B environments
  • Demonstrated success developing multi-channel communication strategies for global organizations
  • Deep understanding of owned, earned, shared, and paid channels, with expertise in social platforms, web ecosystems, media strategy, and content distribution
  • Proven experience architecting large-scale integrated campaigns and cross-functional workstreams
  • Experience designing content systems, taxonomies, or structured content models in complex, compliance-sensitive environments strongly preferred
  • Strong analytical mindset with experience applying insights to optimize performance
  • Exceptional stakeholder engagement skills; ability to influence senior leaders and manage complex matrices
  • Demonstrated ability to lead teams and agency partners in high-pace, high-stakes environments
  • Bachelor’s degree required; preferably in communications, marketing, journalism, business, or a related field.
  • - Basic understanding of artificial intelligence concepts, with curiosity and enthusiasm for learning how AI tools can improve the processes and drive efficiency; hands-on experience with AI tools and implementing AI-powered solutions is a plus

Preferred

  • Basic understanding of artificial intelligence concepts, with curiosity and enthusiasm for learning how AI tools can improve the processes and drive efficiency; hands-on experience with AI tools and implementing AI-powered solutions is a plus

Benefits

  • competitive benefits package, including not but limited to medical, dental, vision, parental leave, paid time off, a 401(k) plan with employee and company contribution opportunities, life, disability, and accident insurance, a discounted employee stock purchase plan, and tuition reimbursement.
Moody's Corporation logo

Moody's Corporation

3.9 Glassdoor

In a world shaped by increasingly interconnected risks, Moody’s helps customers develop a holistic view of these risks to advance their business and act decisively. With a rich history of expertise in global markets and a diverse workforce in more than 40 countries, Moody’s unites the brightest minds to turn today’s risks into tomorrow’s opportunities.

New York, New York, USA
15K employees
74% recommend to a friend
84% CEO approval

Traffic Signals

Monthly Visitors
641.2K
Monthly Google Ads Budget
$755.8K
Traffic Source Mix
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38.5%
Direct
45.8%
Referral
10.1%
Social
4.6%
Paid
0.9%

Headcount Trend

Current headcount: ~15.1K

Funding

Total Funding
$5.5M
Last Raise
$5.5M
Series Unknown, 4 years ago

Funding History

  • Mar 2022
    Series Unknown • $5.5M

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