Vice President of Communications (22883) at Cantex | Carrollton, TX

Vice President of Communications (22883)

Carrollton, TX (On-site)

Salary Not AvailableSenior Level8+ years expFull time

Posted 2 months ago

Job Summary

Shape and coordinate Cantex’s communications to align brand, media, digital marketing, and audience-facing content with organizational goals while collaborating with clinical, development, and operations teams to drive growth and visibility.

Lead brand consistency, crisis comms, media relations, and executive communications across channels.
Oversee digital marketing, patient engagement campaigns, and content strategy to grow service lines and referrals.
Align internal and external communications with market insights, partnerships, and stakeholder outreach.

Job Description

Develop and lead the overall communication strategy in alignment with organizational goals.
Serve as a brand steward—ensuring consistency across all platforms, messages, and materials.
Lead crisis communication and media strategy, including public relations management.
Oversee digital marketing, advertising, patient engagement campaigns, and content strategy.
Collaborate with clinical and operational teams to support service line growth, patient acquisition, and referral marketing.
Monitor market trends, patient demographics, and competitive landscape to inform strategy.
Direct internal communication strategies that engage and inform staff across all departments and locations.
Craft executive communications, thought leadership white papers, and press releases.
Collaborate with various teams to enhance website performance, usability and search engine optimization to maximize viewer reach.
Serve as the primary contact for media relations, speaking engagements, and community outreach.

Cantex

4.3 Glassdoor

Cantex Continuing Care Network represents a unified, seamless pathway of compassionate care and medical excellence, aimed at complete recovery beginning the moment a patient is released from the hospital. Our integrated network of healthcare services includes transitional care, rehabilitation, chronic care, home health services, hospice and pharmacy, all centered on the patient. Cantex Continuing Care Network is a privately owned company, founded in 1978 and has continued under the same ownership for the last 42 successful years. We offer a full-service post-acute network through 37 nursing centers, In-house Rehab services, 7 home health agencies, 4 hospice agencies, and 2 in-house pharmacies – spread across Texas!In January of 2020, Cantex launched its own Medicare Advantage plan for residents called Pro Care Advantage Plan! For more information please visit our website at https://www.linkedin.com/redir/general-malware-page?url=www%2ecantexcc%2ecom%2e

Founded in 1978

Carrollton, Texas, USA

1K employees (22 in marketing)

www.cantexcc.com

80% recommend to a friend

87% CEO approval