Trade Marketing Specialist

Miami, FL (On-site)

Salary Not AvailableMid Level4+ years expFull time

Posted 4 months ago

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Job Summary

Drive multi-channel marketing campaigns for a luxury travel brand, coordinating briefs, creative, and schedules to hit KPIs.

  • Own end-to-end campaign execution from briefs to deadlines.
  • Must-have: 4+ years in brand marketing or related field.
  • Standout: Travel industry exposure with writing and cross‑functional coordination.

Job Description

Responsibilities

  • Execute the multi-channel campaign briefs, communication plan, and production schedules as determined by Brand and Trade Marketing Managers and ensure we hit deadlines and targets
  • Brief and develop creative for traditional and digital media campaigns with in-house and external agency partners, ensuring accuracy, on time and within budget parameters
  • Communicate campaigns and related offers to Regional Sales Manager teams via e-mail and weekly meetings & to external account partners
  • Responsibility for implementing and following through on dedicated events (e.g., sponsorships, partnerships, webinars, etc.).
  • Participate in weekly review meetings with the Marketing Services team and provide clear summaries, follow‑up actions, and progress updates to support project completion.
  • Ensure that the brand guidelines are always maintained and adhered to for all programs
  • Review organic social posts and make recommendations for market-specific posts for our Trade social accounts
  • Monitor, analyze, and report on results, overall campaign success, key issues, and recommendations on the following steps to achieve the KPIs and targets
  • Submit invoices based on committed and approved marketing plans for National and Key Accounts
  • Review Travel Agent HUB & Online Education Portal to ensure information is updated promptly
  • Other duties as assigned.

Requirements

  • 4+ years of relevant experience with exposure to brand marketing, advertising, or digital Travel and Cruise experience a plus
  • Bachelor’s degree in marketing/business, communications, or
  • Strong content writing/editing
  • Strong organizational, written, and verbal communication
  • Experience with Microsoft Suite, Smartsheet, and Google Analytics
  • Demonstrated ability to quickly grasp new concepts and communicate clearly and professionally with stakeholders and senior leadership.
  • Strong time‑management skills with the ability to independently prioritize and manage workload in a fast‑paced environment.
  • Self-motivated, proactive work style with a strong sense of ownership and a track record of exceeding performance expectations.
  • Positive, professional attitude with the adaptability to thrive amid change and evolving business needs.
  • Knowledge of mass email services and website CMS platforms is helpful, but not necessary
  • Passion for the luxury travel industry
  • Eager to be a part of a fast-growing company
  • Ability to adapt and excel in a dynamic, fast paced environment within a growing team.

Benefits

  • For full-time employees, Windstar offers a comprehensive benefits package including: Medical, Dental & Vision; HSA & FSA; Life & Disability; Accident, Hospital & Critical Illness; Pet Insurance; Vacation, Sick Time and paid Holidays; 401(k) with Company Match; Employee Assistance Plan; Education Assistance and Employee Discounts & Travel Deals.
Xanterra Travel Collection logo

Xanterra Travel Collection

Xanterra Travel Collection is the largest operator of lodges, restaurants, and other concessions at national and state parks in the United States. Xanterra Travel Collection is a global diversified travel & hospitality company. Our operations span the country - from the lush wilderness and mountains of Glacier National Park to the magical desert of Death Valley. Whether you are looking for a once-in-a-lifetime adventure, a vacation steeped in historic character, or a luxurious spa getaway, you can find it all at Xanterra Travel Collection. Our properties combine dramatic settings and landmark buildings with exceptional service to deliver extraordinary experiences.We look forward to welcoming you to the magical places we are fortunate to call home.

Founded in 1900
Englewood, Colorado, USA
1.9K employees (65 in marketing)

Traffic Signals

Monthly Visitors
32.5K
Monthly Google Ads Budget
$229
Traffic Source Mix
Search
31.8%
Direct
41.3%
Referral
23.4%
Social
3.1%
Paid
0.4%

Headcount Trend

Current headcount: ~1.9K

Marketing Team

Marketing Team Size
36 (2% of company)
Marketing Roles Posted (Last 30 Days)
1