TikTok Shop Strategist (Remote)

West Bloomfield Township, MI (Remote)

Salary Not AvailableSenior Level3+ years expFull time

Posted 10 days ago

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Job Summary

Own and drive TikTok Shop client strategy and execution, leading cross-functional programs, launch readiness, and revenue growth across commerce, creator partnerships, and paid media.

  • Strategic partnership and roadmap development with clients
  • Coordinate with internal teams to execute initiatives and leverage performance insights
  • Identify opportunities to grow GMV and profitability

Job Description

Responsibilities

  • - Serve as the primary day-to-day strategic partner for assigned TikTok Shop clients, building trusted relationships through proactive communication, thoughtful recommendations, and consistent execution.
  • - Lead regular client meetings, develop strategic roadmaps, and ensure initiatives align with each client's business objectives.
  • - Coordinate with internal teams, manage priorities, and maintain clear communication around timelines, deliverables, and next steps while escalating risks or opportunities as appropriate.
  • - Lead the strategic planning and successful launch of new TikTok Shop programs, ensuring each account is positioned for long-term growth.
  • - Partner closely with Operations Specialists for launch readiness, establish a strong commerce foundation, and guide through onboarding and implementation.
  • - Develop and evolve strategies that drive sustainable revenue growth across TikTok Shop.
  • - Continuously evaluate business performance, promotional opportunities, merchandising strategies, affiliate programs, and creator initiatives to identify opportunities for increased GMV, profitability, and operational efficiency.
  • - Develop creator and affiliate strategies that support each client's business goals, including recruitment approaches, promotional initiatives, product seeding, incentive programs, and performance optimization.
  • - Work closely with internal teams and client stakeholders to ensure strategic plans are executed effectively and evolve based on performance insights
  • - Analyze account performance across commerce, creator, affiliate, and marketing initiatives to identify trends, opportunities, and risks.

Requirements

  • - 3–6+ years of experience in ecommerce, digital marketing, social commerce, marketplace operations, affiliate marketing, creator partnerships, or account management.
  • - Experience managing client relationships and presenting strategic recommendations.
  • - Strong understanding of TikTok Shop, creator commerce, affiliate marketing, ecommerce merchandising, and promotional strategy.
  • - Excellent communication and presentation skills with the ability to build client trust.
  • - Strong project management and organizational skills with the ability to manage multiple priorities.
  • - Comfortable balancing strategic planning with hands-on execution in a fast-paced agency environment.
  • - Ability to analyze performance data and develop actionable recommendations.
  • - Collaborative mindset with the flexibility to support operational execution when business needs require it.

Preferred

  • - Experience launching or managing TikTok Shop accounts.
  • - Experience with TikTok Shop Seller Center, Affiliate Center, GMV Max, Spark Ads, Euka, Discord, Shopify, or Amazon Seller Central.
  • - Experience in beauty, wellness, CPG, fashion, consumer electronics, or other creator-driven categories.
  • - Understanding of merchandising strategy, inventory planning, promotional planning, and ecommerce operations.
  • - Agency experience managing multiple client accounts is strongly preferred.
  • - Experience working across paid media, influencer marketing, ecommerce, or social commerce teams.

Benefits

  • - Healthcare : Medical, Dental, Vision, Accident, Critical Illness, Life & Disability, FSA/HSA Options
  • - Retirement : Company-sponsored 401(k) option with Company match
  • - PTO : Generous Paid Time, Sick Time, Floating Holidays, Volunteer Day, and Bereavement Time
  • - Paternal Leave : Paid 12-week leave for primary parent and 2-week for secondary parent
  • - Holiday : 10 paid holidays, along with light week between Christmas and New Years
  • - Fringe : Mental Health Days, Health and Wellness Reimbursement, Employee Assistance Program, Employer-paid Coaching Sessions

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