Responsibilities

• Serve as the primary point of contact for a portfolio of TikTok Shop clients
• Lead onboarding, strategy development, and recurring client calls
• Deliver reporting, insights, and recommendations clients act on
• Own each client's TikTok Shop strategy and GMV targets across all revenue drivers: affiliate/creator content, ads, and shop fundamentals
• Set priorities for the specialist team and keep advertising, operations, and creator work aligned to each brand's goals
• Track performance against our per-brand KPIs (creator-driven GMV, GMV per video, video output per sample) and adjust strategy from the data
• Identify growth opportunities: new products to push, seasonal moments, promotion and pricing strategy
• Set the content direction each brand's creators and coordinators execute against: seasonal angles, hooks, product focus priorities
• Partner with our Creator Partnerships team on which creators to prioritize and how to brief them
• Ensure creator content aligns with brand guidelines and campaign goals

Requirements

• 3+ years in e-commerce account management, with at least 1 year hands-on in TikTok Shop
• Understands every lever of TikTok Shop performance (affiliate programs, samples, ads, listings, LIVE) well enough to direct specialists and challenge their work
• Excellent client-facing communicator: can present results, explain misses, and sell a strategy
• Great cross-functional communicator: knows how to move internal teams to unified action
• Analytical and data-driven: comfortable owning a revenue target and working from dashboards and spreadsheets
• Organized and systems-minded: documents strategy, follows process, and improves it
• Based in the US with availability during standard US work hours
• This Will Help You

Preferred

• Agency experience managing multiple brand accounts at once
• Familiarity with affiliate platforms (Cruva or similar) and TikTok Seller Center
• Experience with Amazon, Shopify, or other marketplace ecosystems
• Comfort using AI tools to work faster

Benefits

• Health, dental, and vision insurance
• Generous PTO and paid holidays
• Monthly Fridays Off - one paid Friday off per month
• Flexible remote work environment