Responsibilities

• Work as part of the program team to accomplish organizational goals.
• Develop and execute marketing campaigns that focus on shifting behavior from driving alone to sustainable forms of transportation.
• Develop a marketing workplan, with guidance from a marketing manager, including a detailed calendar of events and campaigns.
• Develop social media content and strategy, manage ongoing digital communications, and interact and connect with influencers to cross-promote programs.
• Update the website content.
• Assist with the execution of client annual awards or recognition events, along with promotion and expansion of program initiatives.
• Partner with transportation stakeholders across the greater DMV region and create co-marketing opportunities.
• Write press releases about programs and events.
• Develop marketing and collateral pieces to educate the public about sustainable travel choices, including writing content, providing guidance to graphic design, and developing video/short-form content.
• Create and manage communications, such as newsletters, blogs, and dedicated emails.

Requirements

• At least three years of relevant experience in a progressively responsible role.

Preferred

• Bachelor’s degree in marketing, communications, or similar is preferred. A relevant degree can be substituted with sufficient experience.
• Proficiency in Spanish is beneficial.
• Experience with project management software (e.g., Asana) is preferred.
• Experience with CRM software (e.g., Salesforce, HubSpot, OneCommute) is beneficial.

Benefits

• We’re proud of the experience we create for our employees and the opportunities we provide for growth. In addition to a competitive salary based on experience and qualifications, we also provide an extensive benefits package. Discover how we invest in our people—through both our Employee Value Proposition and our robust benefits package— here.