SVP, Media Strategy & Planning (Financial Services)

New York City, NY (Hybrid)

$180K/yr – $300K/yrSenior Level15+ years expFull time

Posted 6 weeks ago

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Job Summary

Own the strategic media leadership for large financial services accounts, turning data into actions across brand, performance, and measurement; drive cross-functional planning and innovation while building a scalable strategy bench.

  • Drive multi-channel strategy including media mix modeling and scenario planning to hit business goals.
  • Lead cross-functional teams and client partners shaping long-range plans and budgets.
  • Build and elevate the agency's strategy discipline with staff development and thought leadership.

Job Description

Responsibilities

  • Advise senior clients and translate challenges into actionable media strategies.
  • Lead senior media strategy on key accounts, overseeing planning with client teams to hit targets.
  • Develop and drive strategy including media mix modeling, scenario planning, and strategic budget guidance.
  • Lead communications plans with data needs, insights, and creative connections that bring strategies to life.
  • Oversee strategic planning across brand, performance, audience, and measurement in Financial Services.
  • Bring omni-channel customer experience insights and manage downstream cross-channel campaign executions.
  • Partner with creative, data, and cross-functional teams to translate strategies into business-driving ideas and long-range planning.
  • Build and lead a scaled brand and performance strategy, planning, and research capability with a track record of innovation.
  • Champion evolution of the strategy discipline and upskill teams to stay competitive.
  • Drive the agency's Innovation and Thought Leadership agenda as a growth asset and modern marketing engine.

Requirements

  • 15+ years of experience spanning digital and traditional media strategy, planning, and business development within an agency environment.
  • 10+ years of staff management experience with proven ability to lead teams, set strategic vision, and execute.
  • Demonstrated success leading major client businesses and strategy for large, complex accounts with measurable growth and client satisfaction.
  • Experience in media pitches and new business with a proven track record of wins.
  • Experience navigating holding company and matrixed organizations; skilled at partnering with practice leads on go-to-market strategies and positioning.
  • Ability to translate data into actionable business solutions that enhance strategies and meet deliverables.
  • Deep experience supporting and leading Financial Service accounts.

Benefits

  • Paid Family Care for parents and caregivers for 12 weeks or more
  • Adoption, Surrogacy and Fertility support
  • Pet adoption assistance
  • Health, wellness, and work-life balance reimbursements
  • Tuition Assistance
  • Paid time off including Flexible Time off, vacation, sick days, volunteer days, holidays
  • Matching Gifts
  • Flexible working arrangements
  • Work Your World program allowing time abroad up to 6 weeks a year
  • Resource groups for diverse communities
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Razorfish

3.9 Glassdoor

Hi there! We’re Razorfish. We see consumers as more than just metrics. We see them as people – wonderful, complex, interesting people. Grounded in deep digital expertise for over 25 years, we continue to navigate the ever-changing marketing landscape to forge meaningful connections that enrich people’s lives. Our diverse teams of strategists, creative thinkers, experience builders, and technologists are passionate about connecting creativity to business impact. Razorfish is part of Publicis Communications North America.

Founded in 1995
New York, NY, US
1.8K employees (823 in marketing)
73% recommend to a friend
73% CEO approval

Traffic Signals

Monthly Visitors
24.6K
Traffic Source Mix
Search
44.8%
Direct
46.9%
Referral
5.2%
Social
1.7%
Paid
1.2%

Headcount Trend

Current headcount: ~2.2K

Marketing Team

Marketing Team Size
471 (22% of company)
Median Career Experience
13 years
Median Tenure
5.3 years
Marketing Roles Posted (Last 30 Days)
24

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