Supervisor, Search Engine Marketing

New York City, NY (Hybrid)

$85K/yr – $105K/yrSenior Level2+ years expFull time

Posted 3 days ago

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Job Summary

Own the day-to-day client relationship and lead the SEM program from strategy through execution, delivering performance insights and coordinating with senior leadership on paid search roadmaps, while contributing to team training and maintaining key vendor relationships.

  • Own the day-to-day client relationship and lead SEM program execution
  • Develop strategy and present insights to stakeholders
  • Collaborate with leadership and support new business initiatives

Job Description

Responsibilities

  • 30% - Act as main day-to-day point of contact for the client, providing strategic recommendations and analysis.
  • 25% - Manage the execution of clients’ Search program, inclusive of managing the efforts of analyst level resources assigned to clients’ accounts.
  • 15% - Analyze performance data and provide intelligent insights, interpretations and appropriate action plans based on conclusions.
  • 15% - Work with Search senior leadership to develop Paid Search strategy and testing methodology and roadmap for client(s) and synthesize that strategy in compelling presentation formats.
  • 10% - Contribute to larger team training and learning agenda, helping to lead cross-learning sessions among analyst level team members and below.
  • 3% - Manage daily relationships with key search engine representatives.
  • 2% - Provide support on new business initiatives.

Preferred

  • 2.5+ years’ experience directly related to Search Engine Marketing (Google, Yahoo!, Bing, etc.) with a focus on direct response campaigns (CPA, CPL, ROI, ROAS.)
  • 1+ years’ experience working with bid management platforms (Marin, Kenshoo, DS3) and site-side analytics packages (Google Analytics, SiteCatalyst, etc.)
  • Desire and aptitude for training, motivating and managing individuals at multiple levels.
  • Advanced quantitative skills and aptitude including advanced Excel skills.
  • An enthusiasm for learning about Search Engine Marketing on a fast-growing, thriving team.
  • Exceptional analytical skills to measure the success of the SEM programs and to expand upon that success.
  • Strong interpersonal and verbal communication skills, as well as the ability to articulate clearly and effectively in person and in writing.
  • Excellent organizational skills and the ability to juggle multiple responsibilities.
  • Bachelors degree in relevant or related field

Benefits

  • Salary Range $85,000.00 - $105,000.00 A successful applicant’s actual base salary may vary based on factors such as individual’s skill sets, experience, training, education, licensure/certifications, and qualifications for the role. As an organization, we take an aptitude and competency-based hiring approach. We provide a competitive total rewards package including a discretionary bonus and a variety of benefits including health insurance coverage, life and disability insurance, retirement savings plans, company paid holidays and unlimited paid time off (PTO), mental health and wellness resources, pet insurance, childcare resources, identity theft insurance, fertility assistance programs, and fitness reimbursement.
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Horizon Media

Horizon Media is a leader in driving business-based outcomes for marketers. The company was founded in 1989, is headquartered in New York, and has offices in Los Angeles and Toronto. With estimated billings of $8.7 billion and over 2,300 employees, Horizon is the third largest U.S. media agency according to COMvergence data. Recognized as one of the world’s ten most innovative marketing and advertising companies by Fast Company, Horizon Media has been named Media Agency of the Year by MediaPost, Adweek and AdAge and is known for its highly personal approach to client service. Renowned for its culture, Horizon is also consistently named to all the prestigious annual Best Places to Work lists published by Fortune, Forbes, AdAge, Crain’s New York Business and Los Angeles Business Journal; including “Best Workplaces for Diversity,” “Best Workplaces for Women,” and “Best Workplaces for Millennials” honors. Bill Koenigsberg, President, CEO and Founder of Horizon Media, has earned almost every industry accolade and, in 2019, garnered the marketing’s highest honor when he was inducted into the American Advertising Federation (AAF) Hall of Fame. TOGETHER WE'RE BUILDING A PLACE OF BELONGING At Horizon, diversity, equity and inclusion are pillars of our culture. Numerous studies show that a more diverse workplace benefits everyone in so many ways; employees, organizations and their clients. When people feel that they belong and are included, they become committed and feel empowered to be more innovative. And that is the workforce we strive to have. We welcome everyone and do not discriminate based on gender, race, religion, sexual orientation, age or disability. We want you to feel welcomed, safe and know that you’re a vital member of our community. For more information, visit: www.horizonmedia.com or www.horizonmedia.com/careers.

Founded in 1989
New York, New York, US
3.1K employees (689 in marketing)

Traffic Signals

Monthly Visitors
18.4K
Traffic Source Mix
Search
41%
Direct
49.5%
Referral
5.9%
Social
1.6%
Paid
1.7%

Headcount Trend

Current headcount: ~3.1K

Marketing Team

Marketing Team Size
613 (20% of company)
Median Career Experience
10 years
Median Tenure
5.8 years
Marketing Roles Posted (Last 30 Days)
40

Funding

Last Raise
Private Equity, 4 years ago

Funding History

  • Dec 2021
    Private Equity

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