Supervisor, Biddable, SEM

New York City, NY (Hybrid)

$70K/yr – $125K/yrSenior LevelFull time

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the day-to-day paid search program across core engines, guiding planning, execution, optimization, and reporting to meet client objectives while teaching and mentoring junior teammates.

  • Own campaign planning, optimization, and performance storytelling across multiple search platforms for assigned clients.
  • Lead QA, stakeholder updates, and collaboration with day-to-day leads to ensure campaigns stay aligned with brand and budget constraints.

Job Description

Responsibilities

  • The role will work closely with Biddable leadership, Associate Directors, client teams and day-to-day campaign managers.
  • The Supervisor position requires advanced paid search experience across core search engines, campaign types, account setup, optimization and measurement.
  • These skills allow the Supervisor to help connect agency priorities, paid search best practices and client business objectives: Planning: Support Associate Directors and client teams in finalizing landscape, competitor and trend analyses. Review analyses and drafted recommendations through a strategic lens to ensure campaign recommendations are clear, measurable and aligned to client objectives.
  • Development: Help refine SSCG paid search best practices by identifying common needs, execution gaps and repeatable processes across assigned accounts. Work with day-to-day leads and junior team members to implement consistent workflows that support campaign accuracy and performance.
  • Support the paid search MLR/legal review process by coordinating approved copy, keyword, landing page and documentation inputs through final approval.
  • Optimization: Guide recurring campaign optimizations across assigned accounts using performance data, search query trends, budget pacing, keyword performance, ad copy performance and bidding insights.
  • Identify relevant testing opportunities, betas and emerging capabilities to discuss with Associate Directors and department leadership.
  • Track performance shifts across search platforms and help translate learnings into future recommendations.
  • Stewardship: Lead day-to-day client communications for assigned accounts while supporting Associate Directors on strategic communications and ad hoc initiatives.
  • Partner with Managers and junior team members to prepare client updates, reports and follow-up materials.

Requirements

  • Between 4-6 years of hands-on experience building, optimizing and/or reporting on paid search campaigns across core paid search platforms and tools, including:
  • - Google Ads
  • - Microsoft Ads (Bing)
  • - YouTube
  • - SA360 (or other similar paid search campaign manager platforms
  • - Experience training junior team members and QA’ing junior team member work
  • - Strong analytical skills with the ability to manage large, complex data sets
  • - Strong understanding of foundational paid search elements, including campaign structure, keyword strategy, match types, search query analysis, ad copy, ad assets, bidding, budgets, tracking and pre-launch QA
  • - Advanced understanding of Excel and proficiency in Microsoft Office Suite (PowerPoint, Word, etc.)
  • - Expert of the foundational elements of paid search and various bid strategies
  • - Bachelor’s degree or higher in marketing, advertising, business or equivalent

Preferred

  • Understanding of multi-channel marketing strategy, and the interconnectedness of social, search, open web programmatic, display, and OOH strategies.
  • Exposure to emerging search, AI-search or search-adjacent platforms including: Open Evidence, Gemini, Copilot, ChatGPT
  • Ability to conduct advanced data analysis quickly and across platforms in support of timely client goals and shifting priorities
  • Ability to set up ad accounts, IOs and billing profiles within search platforms
  • Understanding of AI-based paid search tools and emerging AI-search behaviors
  • Experience supporting MLR/legal review documentation for paid search campaigns
  • Bachelor’s degree or higher in marketing, advertising, business or equivalent
  • Genuine interest in how search is evolving through AI-driven and conversational search behavior
  • Demonstrate diligence, attention to detail, and adherence to agency best practices.
  • Resourceful, curious, and motivated spirit with an ability to manage multiple priorities effectively.
  • Proven ability to operate independently, in team settings, and through delegation.

Benefits

  • health insurance
  • vision insurance
  • dental insurance
  • 401(k)
  • Healthcare Flexible Spending Account
  • Dependent Care Flexible Spending Account
  • vacation days
  • sick days
  • personal days
  • paid parental leave
  • paid medical leave
  • STD/LTD insurance benefits

Marketing Team

Marketing Roles Posted (Last 30 Days)
13