Supervisor, Analytics

New York City, NY (Hybrid)

$85K/yr – $105K/yrSenior Level5+ years expFull time

Posted 2 weeks ago

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Job Summary

Own end-to-end analytics delivery across client books, driving data-informed media decisions and ensuring MMM, forecast, and insights translate into budget actions.

  • Own analytics deliverables and day-to-day lead for assigned accounts, turning data into optimization moves.
  • Lead the forecasting process and MMM/Incrementality studies, interpreting outputs to inform budget allocation.
  • Maintain data governance and consistent taxonomy across pipelines while mentoring Analysts.

Job Description

  • Manage analytics deliverables across assigned clients, ensuring outputs are timely, accurate, and actionable.
  • Lead the Forecasting process, ensuring projections are accurate, statistically sound, and aligned with client budget cycles.
  • Ensure consistency across data pipelines, taxonomy, and naming conventions.
  • Serve as day-to-day analytics lead for assigned accounts, helping translate insights into optimization strategies.
  • Independently execute and validate MMM and Incrementality studies, interpreting model outputs to provide optimization recommendations.
  • Identify patterns, anomalies, and opportunities within campaign performance data.
  • Collaborate with cross-functional teams to align analytics insights with targeting and media strategies.
  • Supervise Analysts and Senior Analysts, reviewing their work for accuracy, clarity, and analytical depth.
  • Provide structured feedback, encourage problem-solving, and support their technical development.
  • Promote accountability, curiosity, and collaboration within the analytics function.
  • 5–8 years of analytics or media experience, ideally within an agency environment.
  • Technical Requirements - Proven ability to independently execute and validate Marketing Mix Models (MMM) and Forecasting workflows. Experience interpreting model outputs to drive budget allocation decisions.
  • Technical Requirements - Proficiency in visualization tools (Looker, Tableau, Looker Studio) and hands-on experience with GA4, GTM, DV360, Meta, and YouTube.
  • Client / Presentation Requirements - Regularly presents insights and recommendations directly to clients.
  • Management Requirements - Manages direct reports and leads cross-functional workflows.
  • Professional Development - Demonstrates a growth mindset with an emphasis on mentorship, communication, and composure under pressure.
  • Business Acumen - Translates optimization strategies into measurable business outcomes.
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Mile Marker

Mile Marker was created by the merger between PlusMedia and Cage Point. The result is an end to end media agency that speaks to its clients not at the media level, but at the business level.Our belief is that media, in all forms, should be held accountable for the delivery of measurable business outcomes, not just KPI. We view brand and performance media as complementary forces, working together to drive scalable growth. This means we leverage every media channel at our disposal, including ones that may have been forgotten by today’s marketers.

New York, New York, USA
89 employees (38 in marketing)

Traffic Signals

Monthly Visitors
1K
Traffic Source Mix
Search
53.7%
Direct
46.3%

Headcount Trend

Current headcount: ~89

Marketing Team

Marketing Team Size
37 (42% of company)
Median Career Experience
4 years
Median Tenure
2.9 years
Marketing Roles Posted (Last 30 Days)
6