Stunt Marketing Lead

USA (Remote)

$130K/yr – $160K/yrSenior Level7+ years expFull time

Posted 3 months ago

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Job Summary

Drive bold, earned-first activation programs end-to-end for Engine’s business-travel audience.

  • Own the end-to-end activation process from ideation to post-activation measurement.
  • Show a track record of 7–10+ years in brand/experiential marketing with attention-worthy work.
  • Demonstrate ability to scale via contractors and partnerships into cultural moments.

Job Description

Responsibilities

  • Generate a constant pipeline of bold, unconventional stunt ideas designed to earn attention from business travel decision-makers and drive broader brand awareness
  • Rapidly ideate across formats, including physical installations, OOH stunts, digital-first activations, creator and influencer partnerships, and hybrid concepts
  • Own execution end-to-end: concept, scoping, production, launch, and post-activation measurement
  • Build and manage a bench of contractors and production partners to scale activations without scaling headcount
  • Identify and activate culturally timely moments where Engine can show up in unexpected, earned-first ways
  • Partner with brand, creative, and the broader performance team so stunts feed brand search volume, SOV, and CAC efficiency across paid channels
  • Work opportunistically with partnership and sponsorship deals as fuel for stunts, turning signed partnerships into cultural moments rather than just logo placements
  • Define measurement for every activation before it launches: what signal counts as a win, what counts as a flop, and what it means for the paid funnel
  • Manage activation budget and allocate across scrappy, repeatable stunts versus high-investment flagship moments

Requirements

  • 7–10 years in brand, experiential, stunt, or earned-first marketing with a portfolio of work that made people talk, not just impressions reports
  • Hands-on operator who can move from concept to launch without handing off to a twelve-person agency team
  • You've managed contractors, freelancers, or external production partners to scale the work
  • Culturally sharp. You know what's landing on social, in newsletters, in group chats, and you can translate that instinct into brand moments that earn attention
  • Creative velocity is your default setting. You generate more ideas than you execute, and you know how to pick the ones worth shipping
  • You think in earned attention and downstream commercial impact, not vanity impressions
  • Comfortable working in B2B categories that are traditionally "boring" and making them interesting anyway
  • AI-fluent and systems-adaptive. You use modern tools to move faster on ideation, production, and measurement
  • Comfortable operating in ambiguity. You build structure where none exists and run without a full playbook
  • Direct communicator who can pitch a wild idea to an executive and still ship it next week

Benefits

  • - Compensation: Competitive base pay tied to role and experience, with opportunities for bonuses, commissions, and equity.
  • - Benefits: Check out our full list at engine.com/culture .
  • - Environments for Success: Different roles have different needs in terms of the environments that drive success which is why we have a hybrid-hub model. Whether you are in one of our amazing offices or fully remote, we’ll make sure you have what you need to succeed.
  • - Perks and benefits may vary based on employment type, location, and more.
Engine logo

Engine

3.7 Glassdoor

Engine is the modern travel platform for booking and managing work trips. It saves businesses time and money through an intuitive travel network that connects to nearly every hotel, airline, and car rental company in the U.S. It offers single invoice billing, the flexibility to modify trips at any time without sunk costs, and a unified view of all company travel and spend. Customers rely on Engine to not only make travel easier to manage, but to make it enjoyable for everyone involved. The company is backed by Telescope Partners, Blackstone, Elefund and Permira. Learn more at www.engine.com.

Founded in 2019
1.1K employees (53 in marketing)
65% recommend to a friend
75% CEO approval

Traffic Signals

Monthly Visitors
340.9K
Monthly Google Ads Budget
$144.1K
Traffic Source Mix
Search
30%
Direct
54.9%
Referral
12.6%
Social
1.5%
Paid
0.8%

Headcount Trend

Current headcount: ~1.1K

Marketing Team

Marketing Team Size
23 (2% of company)
Median Career Experience
12 years
Median Tenure
1.3 years
Marketing Roles Posted (Last 30 Days)
4

Funding

Total Funding
$221M
Last Raise
$140M
Series C, 1 years ago

Funding History

  • Sep 2024
    Series C • $140M
  • Dec 2021
    Series B • $65M
  • Sep 2019
    Series A • $16M

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