SCHAWK USA

Strategy Director, E-Commerce

Chicago, IL (Remote)

$140K/yr – $150K/yrDirector/Executive5+ years exp

Posted 3 months ago

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Job Summary

Drive end-to-end eCommerce content strategy for a Senior/Director-level role Partnering with clients to optimize digital shelf and PDP performance across Amazon, Walmart, Target, and other retailers.

  • Must-have: 5–8 years in eCommerce content strategy with retailer optimization and platform knowledge.
  • Standout: Cross-functional leadership and strategy-to-execution across creative, insights, and client service teams.

Job Description

Responsibilities

  • Client Partnership & Strategic Leadership
  • Serve as a strategic partner to client teams—turning business goals into actionable eCommerce content strategies
  • Lead digital shelf and SEO-driven content strategy across key retailers and DTC platforms
  • Build frameworks that define what “best-in-class” looks like across PDPs and brand storefronts
  • Translate data and insights into performance-boosting content strategies and roadmaps
  • Lead client presentations and work sessions to align on strategy and measure progress
  • Content & Platform Expertise
  • Guide copy and creative teams with content best practices across Amazon, Walmart, Target, and other retailers
  • Audit content regularly to identify opportunities for optimization or syndication
  • Recommend content variations and enhancements tailored to platform algorithms, requirements, capabilities and shopper behavior
  • Stay ahead of algorithm changes, retailer updates, and eCommerce trends

Requirements

  • 5–8 years of eCommerce experience in content strategy, digital shelf optimization, or performance marketing
  • Deep knowledge of major retailer platforms (Amazon, Walmart, Target, etc.), SEO, PDP strategy, and content syndication tools
  • Experience with platforms like Helium 10, Walmart Connect, Amazon Ads / Vendor Central, Profitero, Stackline, Salsify, Vizit, or similar
  • Experience translating insights into action—from audits to optimization roadmaps
  • Strong communicator and presenter who can simplify the complex and align stakeholders
  • Highly collaborative and proactive, with experience partnering across creative, copy, insights, and client service teams
  • Understanding of retailer and google algorithms
  • Expertise in industry best practices and a proactive approach to incorporating new techniques and tools into content strategies
  • Experience developing omnichannel comms plans that include ecommerce and retail conversion
  • Strong understanding of major retail media platforms - Amazon and Walmart

    Benefits

    • Group benefits currently include a selection of health care plans with prescription drug coverage, dental plan, vision plan, basic and supplemental life insurance, a flexible spending account for medical and dependent care expenses or a health savings account based on plan selection, short/long term disability and 401(k) Savings Plan.