Director, Brand Insights - Rare Neurology
Otsuka Pharmaceutical Co., Ltd.
USA (Remote)
$186K/yr - $279K/yrIn-houseFull-timeDirector/executive10+ years exp.
6 days ago
Strategy Director, Audience Intelligence
New York City, NY (Hybrid)
$175K/yr – $200K/yrSenior Level8+ years expFull time
Posted 2 months ago
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Job Summary
Own audience intelligence and strategic storytelling that unlocks sponsorship and media value across women’s and men’s sports, with a data-driven POV and client-facing theses.
- Lead audience-first engagements and translate fan insights into sponsorship, media, content, and activation recommendations.
- Build a unified data and analytics POV by integrating first-party, third-party, and syndicated sources and manage key data partnerships and measurement capabilities.
- Shape DBSE’s expansion into men’s sports with acquisition targets, strategic alliances, and thought leadership that frame female fan intelligence as a growth lever for rights holders and brands.
Job Description
Own audience intelligence and strategic storytelling that unlocks sponsorship and media value across women’s and men’s sports, with a data-driven POV and client-facing theses.
- Lead audience-first engagements and translate fan insights into sponsorship, media, content, and activation recommendations.
- Build a unified data and analytics POV by integrating first-party, third-party, and syndicated sources and manage key data partnerships and measurement capabilities.
- Shape DBSE’s expansion into men’s sports with acquisition targets, strategic alliances, and thought leadership that frame female fan intelligence as a growth lever for rights holders and brands.
Deep Blue Sports & Entertainment
Launched in December 2023, Deep Blue is the world’s first firm dedicated to bringing commercial investment to women’s sports. The company is women-owned and based in NYC. Deep Blue’s services include subject matter expertise consulting at the intersection of media, marketing, advertising and women’s sports. This includes agency services with outputs resulting in strategy, media investment and partnership development, on site activations, and other relevant deliverables. The firm also has IP and venture divisions. Deep Blue’s team includes media, marketing and advertising practitioners working alongside retired professional athletes to ensure brands have first-person perspective when building their women’s sport-focused marketing strategies and brand messaging.The firm is behind the annual Business of Women’s Sports Summit, iHeart Women’s Sports network, Next Is Now documentary slate and more. For more, email us at info@deepbluesportsent.com
Traffic Signals
Monthly Visitors
1.5K
Traffic Source Mix
Search
29.2%
Direct
25.1%
Referral
3.4%
Social
8.2%
Paid
0.7%
Headcount Trend
Current headcount: ~13
Marketing Team
Marketing Team Size
3 (23% of company)
