Responsibilities

• Lead social performance measurement frameworks and define key metrics across platforms.
• Oversee monthly reporting cadence, ensuring accuracy, actionable insights, and alignment with client KPIs.
• Mentor, support, and quality-review work of junior analysts.
• Drive social listening efforts—developing listening queries, interpreting sentiment trends, and connecting cultural insights to business objectives.
• Build dashboards and reporting tools (e.g., Looker Studio, Tableau, internal BI systems).
• Synthesize findings into executive-ready presentations and recommendations.
• Collaborate with cross-functional teams across strategy, performance, creative, and PR.
• Partner with Social Media Managers to translate insights into strategic recommendations.
• Monitor industry best practices and social platform evolution.
• Support ad-hoc client requests for audience insights, competitor benchmarking, and topic monitoring.

Requirements

• 5–7+ years of experience in social analytics, insights, research, or related disciplines.
• Expertise with social listening and analytics platforms (e.g., Sprinklr, Brandwatch, NetBase, Meltwater, RivalIQ).
• Strong analytical, statistical, and data visualization skills.
• Strong working knowledge of and experience with key social platform algorithms including Instagram, TikTok, Facebook, X and LinkedIn.
• Exceptional communication and storytelling ability with a focus on strategic outcomes.
• Experience mentoring or leading small teams.

Benefits

• Family - It comes first, on every list. Tombras has been family-run since day 1, we strive to facilitate a family-oriented environment rooted in supporting one another.
• Dog-friendly offices
• Flexible PTO
• Generous parental leave for primary and non-primary caregivers
• Medical (PPO or High Deductible option) for employee + dependents
• 401(k) Participation
• Employer-paid Dental & Vision
• A company culture of promotions from within and an atmosphere allowing for varied and rapid career development.