Responsibilities

• Maintain relationships with DSP partners; meeting regularly to optimize delivery and monetization
• Creating new optimization tactics, strategies, and frameworks for both external and internal customers
• Providing troubleshooting support to address and resolve campaign performance issues
• Recommending data-driven optimizations to enhance campaign performance and deliver insights
• Analyzing bid data to identify and troubleshoot technical bid activity issues
• Reviewing bid data and marketplace activity to improve private marketplace performance and delivery
• Staying informed of industry trends and competitor strategies to inform programmatic approaches
• Collaborating with sales and marketing teams to ensure programmatic alignment with client goals
• Preparing reports on campaign performance and market insights for internal team reviews
• Consistent exercise of independent judgment and discretion in matters of significance.

Requirements

• Bachelor's Degree
• 5-7 Years
• Skills: Programmatic Advertising; Ad Servers; Analytical Thinking; Critical Thinking; Partnership Strategy