Sr. Marketing Specialist

Fort Lauderdale, FL (Hybrid)

Salary Not AvailableSenior Level3+ years expFull time

Posted 4 months ago

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Job Summary

Translate complex content into owner-friendly communications while owning multi-channel campaigns and cross-functional collaboration.

  • Own end-to-end email campaigns and multi-touch programs for sales, rentals, and owner feedback.
  • Must-have: 3+ years in marketing communications with strong writing and CRM/Email tools (Salesforce, Constant Contact).
  • Standout: Hands-on execution with clear timelines, version control in Monday.com, and cross-team approvals.

Job Description

Responsibilities

  • Translate complex operational, financial, and legal content into clear and empathetic language
  • Manage recurring communication calendars and ensure deadlines are consistently met
  • Execute multi-touch campaigns related to sales, rentals, and deedbacks from drafting through deployment
  • Build and manage email campaigns including segmentation, quality assurance, and scheduling
  • Track and report on campaign performance and identify opportunities to improve messaging or timing
  • Maintain consistency in brand voice while allowing for resort-specific nuance
  • Collaborate cross-functionally to gather inputs, approvals, and feedback
  • Manage multiple projects using Monday.com and maintain clear timelines and version control

Requirements

  • Three or more years of experience in marketing communications or campaign execution
  • Exceptional writing and editing skills with the ability to adapt tone for different audiences
  • Strong organizational skills and attention to detail
  • Comfort owning execution-heavy work with accountability and follow-through
  • Experience with CRM and email platforms such as Salesforce, Constant Contact, or similar tools
  • Analytical mindset with the ability to interpret performance data
  • Ability to work cross-functionally and incorporate feedback from multiple stakeholders

Preferred

  • Experience in travel, hospitality, or vacation ownership is a plus.

Benefits

  • Meaningful Work: Your communications directly impact real owners and important decisions.
  • Execution with Purpose: Own critical communications from draft through deployment and see your work make an immediate difference.
  • Collaborative Environment: Partner closely with Marketing, Sales, Governance, Legal, Resort Operations, and Business Development.
  • Flexibility: Enjoy a hybrid work model that supports balance and focus.
  • Growth Opportunity: Learn how strategy is shaped through real-world execution and data, with room to grow over time.