Sr. Marketing Manager, Health Systems

USA (Remote)

$134K/yr – $167K/yrSenior Level5+ years expFull time

Posted 4 months ago

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Job Summary

Drive Health Systems marketing assets and cross-functional campaigns to support a B2B strategy for health-system customers.

  • Own B2B asset development and SAM collaboration.
  • Must-have: 5+ years in healthcare product marketing or related field with health system experience.
  • Standout: Experience with health system marketing and oncology domain signals.

Job Description

Responsibilities

  • Marketing B2B assets development: Partner with the Strategic Account Management (SAM) team, and cross functionally, to build out assets to support our B2B strategy with health system customers.
  • Marketing communications: Drive all marketing communications efforts for the Health Systems BU, interfacing across the organization to make sure the organization is updated on Health System progress. Coordinate all communications for SAMs, work with our social media and website teams to update those areas and help the organization infuse Health System messaging across the company.
  • Marketing operations: Responsible for overseeing the budget, medical legal review efforts, vendor and legal oversight, graphic design and agency collaboration and sales analytics and applications as they pertain to marketing efforts.
  • Conference and non-personal promotion: Oversee all operations in regards to national trade associations and societies memberships, conference and event activities and promotional content through these entities.
  • Change agent: Stay abreast of health care trends that are impacting these large Health System customers and be the agent of change across Natera to educate others about these unique customers.

Requirements

  • Bachelor’s degree in a related field required (B.A. or B.S.); advanced degree (MBA, M.S.) preferred.
  • Minimum of 5 years in healthcare product marketing, product management, sales, medical affairs, or strategic consulting.
  • Experience in life sciences, health technology, or diagnostics is required.
  • Oncology experience is preferred.
  • Experience with health system marketing is strongly preferred.
  • Proficiency in Google Suite, Microsoft PowerPoint, Excel, and CRM platforms like Salesforce.
  • Must be willing to travel up to 20%.

Preferred

  • MBA or MS preferred.
  • Familiarity with digital marketing channels is a plus.

Benefits

  • Competitive Benefits - Employee benefits include comprehensive medical, dental, vision, life and disability plans for eligible employees and their dependents.
  • Additionally, Natera employees and their immediate families receive free testing in addition to fertility care benefits.
  • Other benefits include pregnancy and baby bonding leave, 401k benefits, commuter benefits and much more.
  • We also offer a generous employee referral program!
Natera logo

Natera

3.5 Glassdoor

NateraTM is a global leader in cell-free DNA and genetic testing, dedicated to oncology, women’s health, and organ health. We aim to make personalized genetic testing and diagnostics part of the standard of care to protect health and inform earlier, more targeted interventions that help lead to longer, healthier lives. Natera’s tests are validated by more than 250 peer-reviewed publications that demonstrate high accuracy. Natera operates ISO 13485-certified and CAP-accredited laboratories certified under the Clinical Laboratory Improvement Amendments (CLIA) in Austin, Texas, and San Carlos, California.Please be advised that Natera will only reach out to candidates with an @natera.com email domain. Email communications from all other domain names are not from Natera or its employees and are fraudulent. Natera does not request interviews via text messages and does not ask for personal information until a candidate has engaged with the company and has spoken to a recruiter and the hiring team. Natera takes cyber crimes seriously, and will collaborate with law enforcement authorities to prosecute any related cyber crimes.https://www.natera.com/privacy/

Founded in 2004
Austin, Texas, USA
5.3K employees (230 in marketing)
61% recommend to a friend
69% CEO approval

Traffic Signals

Monthly Visitors
868.9K
Monthly Google Ads Budget
$22.6K
Traffic Source Mix
Search
34.3%
Direct
59.6%
Referral
4.9%
Social
0.7%
Paid
0.4%

Headcount Trend

Current headcount: ~5.3K

Marketing Team

Marketing Team Size
135 (3% of company)
Median Career Experience
14.5 years
Median Tenure
4.2 years

Funding

Total Funding
$1.2B
Last Raise
$250M
Post IPO Equity, 3 years ago

Funding History

  • Sep 2023
    Post IPO Equity • $250M
  • Nov 2022
    Post IPO Equity • $400.1M
  • Mar 2022
    Post IPO Equity • $5M

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