Sr Manager Shopper Marketing

Chicago, IL (Hybrid)

$113K/yr – $148K/yrSenior Level7+ years expRegular/Permanent

Posted 3 months ago

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Job Summary

Drive shopper marketing leadership and channel strategy across brands with budget ownership and team mentorship.

  • Own channel strategy and socialization across sales/marketing
  • Must-have: 7+ years in sales/marketing at a leading CPG with proven leadership
  • Lead, mentor, and coordinate multi-agency efforts to deliver shopper solutions

Job Description

Responsibilities

  • You will own the execution of the channel strategy, ensuring its strategic alignment across channel and brand teams, and its socialization across sales and marketing teams
  • You will work closely with the shopper insights & category solutions teams to develop annual and quarterly brand planning priorities
  • You will lead the Associate Marketing Managers in the development of shopper solutions through an understanding of brand strategies and their link to channel/COT strategies
  • You will ensure alignment with the sales teams to drive the sell-in and execution of shopper solutions across all stakeholders
  • You will lead budget planning, execution & measurement across your portfolio of brands
  • You will lead agency relationships across multiple agencies to ensure solution effectiveness
  • You will attract, lead, manage, and mentor a diverse team of Associate Marketing Managers in such a way to ensure development, superior performance and retention of talent

Requirements

  • You have at least 7 years of related sales or marketing experience for a leading CPG organization and have proven team leadership abilities
  • You have experience collaborating with sales on the implementation of shopper programs and you have the ability to build empathy with shoppers and reach them in the occasions they seek
  • You love a challenge – you complete complex projects quickly and adeptly with your understanding of the business priorities
  • You have an attention to detail and act with a sense of urgency to deliver quality work that meets the needs of your stakeholders
  • You have a passion for creative effectiveness and bringing our brands to life effectively
  • You are confident and competent – you are diplomatic, professional, and exercise great judgment in developing and maintaining excellent business relationships within the business
  • You are a skilled negotiator focused on the customer; your constant curiosity fosters your innovative style and you can equally execute ideas given to you.
  • You exhibit our Molson Coors core values

Benefits

  • Flexible work programs that support work life balance
  • We care about our People and Planet and have challenged ourselves with stretch goals around our key priorities
  • We care about our communities, and play our part to make a difference – from charitable donations to hitting the streets together to build parks, giving back to the community is part of our culture and who we are
  • Engagement with a variety of Business Resource Groups, which can provide volunteer opportunities, leadership experience, and networking through the organization
  • Ability to grow and develop your career centered around our First Choice Learning opportunities
  • Participation in our Total Rewards program with a competitive base salary, incentive plans, parental leave, health, dental, vision, a retirement savings plan with incredible employer match, generous paid time off plans, an engaging Wellness Program, and an Employee Assistance Program (EAP) with amazing resources
  • Access to cool brand clothing and swag, top events and, of course... free beer and beverages!
  • Work within a fast paced and innovative company, meeting passionate colleagues and partners with diverse backgrounds and experiences
Molson Coors		 logo

Molson Coors

3.9 Glassdoor

From Coors Light, Miller Lite, Molson Canadian, Carling and Staropramen to Coors Banquet, Blue Moon Belgian White, Leinenkugel’s Summer Shandy, Vizzy, Creemore Springs and more, our 16,000+ employees across the globe make and market many of the most beloved beverage brands in the world. While our history is rooted in beer, we offer a modern portfolio that expands beyond the beer aisle with energy drinks, non-alc beer and canned cocktails, ready-to-drink coffee and more.Molson Coors Beverage Company is a publicly traded company that operates through Molson Coors North America and Molson Coors Europe, and is traded on the New York and Canadian Stock Exchange (TAP). Our commitment to raising industry standards, promoting the responsible consumption of our products, and leaving a positive imprint on our employees, consumers and communities is reflected on our website, www.molsoncoors.com. Celebrate responsibly. Follow only if legal drinking age and do not share with those who are underage. TERMS: http://bit.ly/TnCs-MC

Founded in 1900
Chicago, Illinois, USA
12K employees (1,097 in marketing)
77% recommend to a friend
85% CEO approval

Traffic Signals

Monthly Visitors
205.1K
Traffic Source Mix
Search
39%
Direct
46%
Referral
8.9%
Social
5.2%
Paid
0.7%

Headcount Trend

Current headcount: ~12K

Marketing Team

Marketing Team Size
973 (8% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$2.9B
Last Raise
$866M
Post IPO Debt, 1 years ago

Funding History

  • May 2024
    Post IPO Debt • $866M
  • Jun 2023
    Post IPO Debt • $2B

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