Responsibilities

• Campaign Management & Optimization: Own the execution of on-page, technical, LLM, and off-page SEO programs across your scope. Manage priorities, timelines, and quality of output across the team.
• Develop and maintain keyword strategies and content briefs. Collaborate with content writers and editors to produce SEO-optimized assets that build topical authority.
• Own the strategy for all languages and regions for the Monitoring and Observability business unit.
• Performance Analysis: Track and report on organic traffic, rankings, and conversions. Surface insights and recommendations to the Head of SEO and cross-functional stakeholders.
• Strategy & Collaboration: Work closely with content, product, and paid media teams to align SEO efforts with broader marketing initiatives and seasonal campaigns.
• Work closely with internal teams, including content, web dev, creative, and analytics, to align SEO efforts with broader marketing initiatives.
• Funnel-Based Optimization: Structure campaigns to target high-intent keywords for MOFU and BOFU stages while leveraging SEO-driven terms for TOFU audiences.
• Work with CRO teams to test and improve UX experiences for users and crawlers.
• Innovation & Growth: Stay updated on search algorithm changes, trends, and emerging technologies to continually improve campaign efficiency and ROI.