Sr. Manager, Marketing Planning & Execution

Miami, FL (On-site)

$121K/yr – $151K/yrSenior Level6+ years expFull time

Posted 3 months ago

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Job Summary

Drive national marketing planning and execution for Subway at the senior manager level, aligning cross-functional teams and governance to deliver high-volume, scalable campaigns.

  • Own strategic planning and execution of national marketing windows, governance, and cadence across workstreams.
  • Must-have: 6–8 years leading large-scale B2C initiatives in QSR/retail or high-volume brands.
  • Standout: Cross-functional leadership across Digital, POS, Operations, Legal, and Creative with escalation authority.

Job Description

Responsibilities

  • Own and lead strategic planning and execution of national marketing windows, setting the overarching executional roadmap, governance, and cadence across all workstreams. Proactively identify risks, dependencies, and tradeoffs, driving solutions and decision-making to keep initiatives on track.
  • Provide senior cross-functional leadership across Digital, Technology, POS, Operations, Legal, and Creative teams—ensuring requirements are clearly defined, aligned to business objectives, and executed with precision and scalability. Serve as escalation point for complex executional challenges.
  • Shape and oversee communications strategy execution by partnering with Communications and Field teams to ensure clear, timely, and actionable messaging for internal stakeholders and franchisees. Review and approve high-impact materials including memos, FAQs, toolkits, and leadership presentations.
  • Establish and own executional governance, publishing standards, and compliance processes, ensuring consistency across channels and adherence to timelines, brand standards, and operational requirements. Partner with Field and Operations leadership to drive adoption and accountability.
  • Lead measurement, reporting, and performance reviews for marketing execution—synthesizing data, surfacing insights, and recommending improvements to planning processes and future windows.

Requirements

  • Bachelor’s Degree in Business, Marketing, Commerce, Communications, Advertising or related field required.
  • 6–8 years of experience leading large-scale B2C marketing initiatives, preferably within QSR, retail, or a high-volume consumer brand
  • Demonstrated ability to lead complex, cross-functional workstreams and influence senior stakeholders without direct authority
  • Strong strategic mindset with deep understanding of marketing operations, brand execution, and integrated channel delivery
  • Expert-level project leadership skills—anticipates issues, manages ambiguity, and drives resolution in fast-paced environments
  • Proven experience overseeing execution across digital platforms, POS systems, media, and field operations
  • Exceptional communication, executive presence, and business acumen; able to translate strategy into executable plans
  • Track record of driving continuous improvement, operational rigor, and scalable processes
  • Able to multi-task, prioritize workload and comfortable working within a fast-paced environment.
  • Interpersonal, relationship-building and networking skills with a self-motivated attitude to work.
  • Language requirements: Fluent in English – any additional language a plus.

Benefits

  • Insurance Plans (Medical/Life)
  • Pension/401K/RSP (country specific)
  • Competitive Bonus
  • Mobility Allowance
  • Tuition Reimbursement
  • Company Holidays
  • Volunteering time
  • And Many More…..
Subway logo

Subway

Subway is one of the world's largest quick service restaurant brands, serving freshly made-to-order sandwiches, wraps, salads and bowls to millions of guests, across over 100 countries in more than 37,000 restaurants every day. Subway restaurants are owned and operated by Subway franchisees – a network that includes more than 20,000 dedicated entrepreneurs and small business owners – who are committed to delivering the best guest experience possible in their local communities.Ready to join the Subway team? There are plenty of incredible opportunities to be part of Subway, from our corporate headquarters and worldwide regional offices to our remote development teams. Our thousands of franchised restaurants across the globe offer opportunities for talented, motivated people to join their teams.Browse opportunities at our dual-headquarters offices in Shelton, CT, and Miami, FL, offices as well as regional offices at https://www.subway.com/en-US/Careers. For opportunities at Subway Restaurants around the world, please visit www.mysubwaycareer.com.

Founded in 1965
USA
116K employees (1,802 in marketing)

Traffic Signals

Monthly Visitors
10.2M
Monthly Google Ads Budget
$412K
Traffic Source Mix
Search
33.4%
Direct
25.2%
Referral
2.8%
Social
0.3%
Paid
0.6%

Headcount Trend

Current headcount: ~115.6K

Marketing Team

Median Career Experience
14 years
Median Tenure
5.3 years
Marketing Roles Posted (Last 30 Days)
3

Funding

Total Funding
$3.4B
Last Raise
$3.4B
Debt Financing, 2 years ago

Funding History

  • May 2024
    Debt Financing • $3.4B

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