Sr Manager, Commercial Marketing - TFiber

Denver, CO (Hybrid)

$122K/yr – $220K/yrSenior Level7+ years expFull time

Posted 11 days ago

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Job Summary

Own and lead the fiber commercial marketing function, guiding pricing, promotions, GTM strategy, and data-driven optimization across markets.

  • Own pricing, promotions, and segment strategy for the fiber portfolio.
  • Drive ML-informed optimization and data-driven decision making across channels.
  • Lead cross-functional GTM readiness and launch excellence.

Job Description

Responsibilities

  • This is a hybrid role requiring a minimum of 3 days per week in the office.
  • Lead and develop a multidisciplinary team of Senior Commercial Marketing Managers (offer planning, quarterly growth steering, and channel performance) and Data Scientists focused on fiber penetration modeling and ML-driven optimization.
  • Foster a high-accountability, growth-oriented team culture with emphasis on career development, cross-functional collaboration, and data-informed decision-making.
  • Coach team members on GTM execution, commercial strategy, stakeholder management, and translating analytical outputs into actionable business recommendations.
  • Set clear priorities, milestones, and performance expectations aligned to quarterly and annual business targets.
  • Lead the commercial marketing function for T-Fiber with ownership of pricing and promotional decisions, segment identification and selection, value proposition definition, and acquisition performance management across consumer segments.
  • Oversee offer planning and strategy for the fiber portfolio — guiding the team in developing pricing, promotions, and product positioning (including MRC, CLV, CapEx, and tenure modeling) that align with growth objectives.
  • Drive full P&L management across the fiber broadband portfolio, with weekly, quarterly, annual, and 5-year targets and horizon planning.
  • Lead quarterly and annual planning against customer targets, load mix, and activating MRC; develop contingencies to ensure delivery of customer targets and consistent share of gross adds.
  • Seek and capture opportunities based on competitive landscape, business performance, and customer insights; provide strategic recommendations on offers and acquisition programs.

Requirements

  • Bachelor's Degree and 7 years of related work experience, OR a combination of education and experience deemed equivalent
  • 7+ years of marketing experience
  • 5+ years in one or more of the following categories: software/hardware, web, telecommunications, consumer electronics, or consumer packaged goods, with a focus on Marketing, Product development or sales
  • Strong understanding of fiber, voice and data services and products.
  • At least 18 years of age
  • Legally authorized to work in the United States

Benefits

  • medical, dental and vision insurance, a flexible spending account, 401(k), employee stock grants, employee stock purchase plan, paid time off and up to 12 paid holidays - which total about 4 weeks for new full-time employees and about 2.5 weeks for new part-time employees annually - paid parental and family leave, family building benefits, back-up care, enhanced family support, childcare subsidy, tuition assistance, college coaching, short- and long-term disability, voluntary AD&D coverage, voluntary accident coverage, voluntary life insurance, voluntary disability insurance, and voluntary long-term care insurance. We don't stop there - eligible employees can also receive mobile service & home internet discounts, pet insurance, and access to commuter and transit programs! To learn about T-Mobile’s amazing benefits, check out www.t-mobilebenefits.com.
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T-Mobile

3.7 Glassdoor

As the supercharged Un-carrier, T-Mobile US, Inc. (NASDAQ: TMUS) is powered by an award-winning 5G network that connects more people, in more places, than ever before. With T-Mobile’s unique value proposition of best network, best value, and best experiences, the Un-carrier is redefining connectivity and fueling competition while continuing to drive the next wave of innovation in wireless and beyond. Headquartered in Bellevue, Wash., T-Mobile provides services through its subsidiaries and operates its flagship brands, T-Mobile, Metro by T-Mobile, and Mint Mobile.

Founded in 2017
Bellevue, Washington, USA
94K employees (3,213 in marketing)
65% recommend to a friend
59% CEO approval

Traffic Signals

Monthly Google Ads Budget
$5

Headcount Trend

Current headcount: ~93.7K

Marketing Team

Marketing Team Size
2,142 (2% of company)
Marketing Roles Posted (Last 30 Days)
21