Responsibilities

• Contribute to the overall vision and goals of SMU football by executing a creative digital marketing strategy. Oversee the production of high-impact creative content, including social media, video, graphics, presentations, & video boards for recruiting purposes, game day needs, and football operations.
• Collaborate closely with the football recruiting team to create and deliver on a high-level communications calendar in support of football recruiting efforts. Ensure strategy and content align with the Head Coach's vision and plan various content throughout the calendar year.
• Establish methods of planning communications and rhythm of meetings to effectively tell the story and elevate the brand of SMU football.
• Manage football creative staff and lead student workers within the department.
• Ensure all creative content aligns with program vision and branding of SMU's football program and SMU Athletics.
• Position requires regular evening and weekend work. Position also requires weekend travel for away games.

Requirements

• Bachelor’s Degree Is Required. Master’s Preferred.
• A minimum of seven years of work experience creating and distributing creative content across digital and social media platforms is required. Combination of intern/student-worker/GA/full-time is acceptable).
• A minimum of one year of supervisory/management experience is also required.
• Experience executing digital content and creative strategies to align with audience behaviors, goals, and key messages to drive audience engagement is key.
• Candidate must demonstrate strong interpersonal and verbal communication skills, with the ability to communicate broadly across the University and develop and maintain effective relationships with a wide range of constituencies. Must also demonstrate strong written communication skills.
• Candidate must possess strong problem-solving skills with the ability to think creatively, develop innovative solutions to problems, as well as identify and source creative deliverables. Must also have strong organizational, planning, and time management skills. The ability to work in a fast paced environment and quickly fulfill content needs are essential. This role requires an understanding of Division 1 football program needs and the ability to maintain compliance with NCAA, ACC, and University rules and regulations.
• Candidate must demonstrate a strong knowledge of Adobe Creative Suite software, specifically Photoshop, InDesign, Premiere Pro, and After Effects, as well as Microsoft Office.

Preferred

• Experience in collegiate athletics is preferred, but not required.

Benefits

• SMU offers staff a broad, competitive array of health and related benefits. In addition to traditional benefits such as health, dental, and vision plans, SMU offers a wide range of wellness programs to help attract, support, and retain our employees whose work continues to make SMU an outstanding education and research institution.
• SMU is committed to providing an array of retirement programs that benefit and protect you and your family throughout your working years at SMU and, if you meet SMU's retirement eligibility criteria, during your retirement years after you leave SMU.
• The value of learning at SMU isn't just about preparing our students for the future. Employees have access to a wide variety of professional and personal development opportunities, including tuition benefits.