Motion Designer - Remote
Sundayy
USA (Remote)
$3K/mo - $5K/moIn-houseFull-timeMid level
5 hrs ago
Sr. Creative Strategist , Social and Creator Strategy
Atlanta, GA (On-site)
Salary Not AvailableSenior Level7+ years expFull time
Posted 2 months ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own and articulate the creative strategy for brand-centric campaigns, shaping creator-driven narratives across discovery, pitches, and production while expanding client relationships and long-term partnerships.
- Lead engagements from discovery through delivery: Creator Positioning, Behavioral Personas, Story Anchors, and Storytelling Engine.
- Deliver the Brand Creator Identity Playbook to drive client messaging, creative, and performance.
Job Description
Own and articulate the creative strategy for brand-centric campaigns, shaping creator-driven narratives across discovery, pitches, and production while expanding client relationships and long-term partnerships.
- Lead engagements from discovery through delivery: Creator Positioning, Behavioral Personas, Story Anchors, and Storytelling Engine.
- Deliver the Brand Creator Identity Playbook to drive client messaging, creative, and performance.
- Develop big ideas and platform-native campaign concepts that translate strategy into compelling content.
- Partner with the Creative Lead to bridge strategy and production.
- Build creator identification frameworks and lead outreach for client campaigns.
- Navigate the creator ecosystem: talent tiers, deal structures, and long-term partnership models.
- Own the creative strategy narrative in new pitches and existing partnerships.
- Manage key client relationships, expanding trust and scope over time.
Requirements
PlusUp
PlusUp is not your traditional ad agency but rather a paid media consultancy that helps leading brands and their agencies deliver business outcomes through advertising on digital channels. Focusing on people, we recruit, manage and retain the best teams which operate like an extension of your internal departments planning and buying paid media on Facebook/Instagram, Google Ads (search, display and YouTube), TikTok, Pinterest, Snap, LinkedIN and more. Our capabilities include: + paid media strategy/planning + media buying + technical deployment projects (pixel management, product catalogs/data feeds, Web-based data analytics and more) + conversion strategies for in-house support Since 2010, the PlusUp team has managed more than $1 billion in paid media activity for brands including Walmart, Target, Allstate, AT&T, and more. As a result, PlusUp has developed an expertise in customer acquisition on Meta, Google, TikTok and other digital platforms.
Traffic Signals
Monthly Visitors
916
Traffic Source Mix
Search
33.6%
Direct
42%
Referral
12.7%
Social
9.5%
Paid
1.1%
Headcount Trend
Current headcount: ~12
Marketing Team
Marketing Team Size
5 (42% of company)
Median Career Experience
6 years
Median Tenure
5 years
