Responsibilities

• Creative Thinking - Independently ideate and develop innovative long-lead creative advertising campaigns that tell stories, connect with customers, and drive viewership of our highest priority original series and movies.
• Have a strong POV and creative vision along with a clear, concise ability to provide direction to internal and external partners.
• Craft high-level creative briefs and presentation decks.
• Prepare photo shoot brief, sketches and comps that communicate concepts and campaign direction.
• Solve for cross-functional business, customer, and stakeholder requirements while building creative that is breakthrough.
• Think globally and across platforms, mastering the idiosyncrasies of each and create tailored content across channels that help drive marketing objectives.
• Strive to create first-to-market ideas that raise the bar.
• Lead the execution of key campaign creative assets within budget and on-time.
• Elevate the creative output of internal resources as well agency partners to ensure that all marketing assets meet high standards of creativity, innovation and brand association.
• Manage highly visible and complex projects that have wide impact across the business and that span multiple territories, teams, and platforms.

Requirements

• Bachelor's degree
• 8+ years of driving compelling creative strategy and execution at an agency or in-house creative team experience

Preferred

• Experience developing cross-functional relationships with product, consumer research and marketing teams to develop strategy and consumer insights that drive compelling creative executions
• Experience leading creative development of innovative creative from concept to delivery
• Experience managing creative (internal team of designers, copywriters, external agencies and freelancers)
• Experience presenting creative concepts effectively to senior executives
• Experience managing multiple projects and meeting aggressive deadlines