Sr. Copywriter

Fort Lauderdale, FL (On-site)

Salary Not AvailableSenior Level5+ years expFull time

Posted 2 months ago

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Job Summary

Own the end-to-end copy and production workflow across multiple media, ensuring brand standards, deadlines, approvals, and high-quality output that can win new business.

  • Brand and copy execution: maintain guidelines and deliver creative across TV, radio, print, digital, social, and collateral.
  • Project throughput and governance: manage multiple projects with deadlines, approvals, and file organization to stay on budget.
  • Platform specs and production hygiene: keep up with social specs and maintain naming conventions, versioning, and asset management.

Job Description

Responsibilities

  • Brand copy and guidelines adherence across TV, radio, print, digital, social, and collateral.
  • Manage multiple projects simultaneously while meeting deadlines.
  • Learn and maintain current knowledge of social platform specs/capabilities.
  • Produce excellent work for clients, across media types including television, radio, print, digital, social, mobile, web, outdoor, and collateral.
  • Help the agency win new business through bold, innovative work.
  • Maintain best practices for file and server management, including naming conventions, file/folder organization, versioning, script details, and more.
  • Deliver grammatically clean and effective copy.
  • Gain all necessary approvals to move projects forward.
  • Process information supplied by clients and Account Services to create effective copy.
  • Assist with producing TV, radio, video and content.

Requirements

  • Bachelor’s degree required and/or 5+ years of professional experience. Previous experience working/interning in a high-volume environment is a plus.
  • Creative writing samples that demonstrate originality, innovation, problem-solving, personal expression, and results-oriented copy.
  • Creative writing samples for all social platforms.
  • Previous experience writing TV/Radio/Video scripts.
  • Knowledge of writing specs needed for all social platforms.
  • Demonstrate proficiency in Microsoft Suite and Mac Suite.
  • Demonstrated ability to manage multiple projects simultaneously, set priorities, utilize resources, identify and address problems, meet deadlines, and stay within budget.
  • Strong interpersonal skills; a team player, positive and innovative thinker.
  • Highly motivated and a high level of initiative; ability to work independently, in support of the agency’s creative goals and the client’s business objectives.
Zimmerman Advertising logo

Zimmerman Advertising

2.8 Glassdoor

Welcome to the machine. The retail growth machine. Zimmerman Advertising, an Omnicom Group company, is the leading integrated retail agency in the country. Zimmerman’s clients represent some of the most prominent retail brands in the country, including McDonald's, Planet Fitness, Yuengling, Holland America, Seabourn, AutoNation, Five Below, KAY Jewelers, La-Z-Boy, Tire Kingdom, Urban Air, and more! Zimmerman provides the following marketing services: strategic planning, analytics, market research, creative development, LSM, production, media planning and buying, direct response, digital/interactive and results analysis. Headquartered in South Florida, the agency has a national network. For information on the agency, visit http://www.zadv.com.

Founded in 1984
Fort Lauderdale, FL, US
616 employees (258 in marketing)
36% recommend to a friend
20% CEO approval

Traffic Signals

Monthly Visitors
6.2K
Traffic Source Mix
Search
29%
Direct
54.8%
Referral
5.7%
Social
9.3%
Paid
1.2%

Headcount Trend

Current headcount: ~592

Marketing Team

Marketing Team Size
183 (31% of company)
Median Career Experience
7.5 years
Median Tenure
4.6 years

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