Sr. Communications Manager at H&R Block | USA

H&R Block

Sr. Communications Manager

USA (Remote)

Salary Not AvailableSenior Level8+ years expFull time

Posted 4 months ago

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Job Summary

Lead real-time media and crisis messaging for a senior-level communications program, shaping executive communications and media relations at H&R Block.

Own rapid-response content and platform-specific narratives for media and social channels.
Must-have: 8 years in communications or public relations with demonstrated strategic influence.
Standout: Cross-functional crisis leadership and media-training capability.

Job Description

Responsibilities

Lead development of real-time media and social media responses, including reactive statements, holding statements, Q&A, and messaging frameworks for emerging issues.
Develop and adapt content across multiple platforms—including media materials, executive communications, social media, and digital channels—translating complex topics into compelling, platform-specific narratives (e.g., media pitches, social media posts, executive talking points, and statements) while ensuring message consistency and audience relevance.
Build and maintain strategic relationships with top-tier media, proactively positioning the company and its leaders as trusted, go-to sources while identifying and cultivating long-term storytelling opportunities that advance corporate reputation and business priorities.
Lead rapid-response communications during issues and crisis situations, partnering with cross-functional stakeholders to assess risk, shape messaging, and protect the company’s reputation.
Provide strategic communications counsel to company leaders and executives.
Develop strategies and execute tactics to raise awareness of H&R Block’s retail and/or digital tax services among external outlets.
Effectively communicate complex tax issues in a manner reporters and taxpayers can understand. Quickly write and edit media materials such as news releases, pitches, key messages, etc., using AP Style, to support external communications strategies. Materials must often be developed under tight deadlines and with little direction.
Develop strong working relationships with reporters and/or bloggers from national media outlets and serve as a company spokesperson. Respond to media inquiries in a timely manner.
Provide media training and coaching to internal interview candidates.
Quickly respond to and resolve potential media issues and crisis situations.
Effectively manage relationships, workflow and budgets of PR agencies and contractors.
Oversee the tracking and analysis of media campaign results
Collaborate with other teams within the department including social media, internal communications, and the field communications team, to ensure consistent messaging across platforms.
Oversee the content on the company’s Online Press Center. Identify ways the tool can more effectively serve external media outlets.
Always act as a company ambassador, reflecting the unique and positive culture of H&R Block in all communications, discussions and during all events.
Other duties as assigned.

Requirements

Bachelor’s degree in Communications, Journalism, English, Marketing, Business, or other related field
8 years of demonstrated success in communications, public relations, marketing communications, and web communication experience
Ability to engage in strategic discussions and effectively communicate, counsel, and influence senior leaders of H&R Block with confidence and credibility
Self-motivated, highly organized, and self-directed professional who fosters a collaborative, productive workplace and serves as a positive ambassador for H&R Block
Strong team player with a proactive, can-do mindset and the ability to balance short- and long-term priorities in a dynamic, change-oriented environment
Proven ability to gather, analyze, and translate complex information into clear, compelling, and relevant messages for external audiences
Demonstrated strategic planning, organizational, prioritization, and analytical problem-solving skills
Effective project management capabilities, including managing multiple initiatives simultaneously while meeting established timelines
Excellent oral, written, interpersonal, and presentation skills, with the ability to communicate and persuade diverse audiences and monitor tasks delegated to others effectively

Preferred

Experience working within corporate environments with strong brand and enterprise perspective

Benefits

Since 1955, we have been leaders in tax preparation, financial services, and small business solutions. With 70,000 associates and 9,000 retail tax locations across North America, Australia, Ireland, and India, we have helped millions of clients and countless communities. If you embrace challenges as opportunities, value winning as a team, and seek to make a meaningful difference, join us on our journey. You’ll reap the rewards of helping others along with competitive compensation and benefits to support your health and well-being.
Specific benefits may vary based on your role. For detailed eligibility requirements and benefits information, visit blockbenefits.com.
Qualifying associates can enroll themselves and/or their eligible dependents in medical and prescription drug coverage; can participate in the H&R Block Retirement Savings Plan (401(k) Plan), the Employee Assistance Program, (virtual) fitness center programs, and the associate discount program; are automatically enrolled in Business Travel Accident Insurance; and receive Associate Tax Prep benefit.

H&R Block

3.8 Glassdoor

H&R Block’s purpose is simple: To provide help and inspire confidence in our clients and communities everywhere. We’ve been true to that purpose since brothers Henry and Richard Bloch founded our company in 1955. Since then, we’ve prepared approximately 800 million tax returns and grown to have approximately 12,000 offices throughout the United States and around the world. We know that tax needs and situations change from year to year. That’s why we offer new and innovative ways to prepare and file taxes so clients can choose what suits them best.We are a people company first and a tax company second. With this in mind, we deliver care in every interaction, conversation, and at each touchpoint. That’s how we build long-lasting relationships with clients, communities, and associates.People who join H&R Block say it feels like being part of something bigger. A place with an amazing and storied history, but with a strong and urgent focus on the future. Maybe it's because our company still has the feeling of ‘family’ serving as the foundation for our associates and franchisees who bring our purpose to life each day. Maybe it’s how determined, forward thinking and innovative we are, or how accessible our leadership is. We believe it’s all those things, and much more. Our ideas are rooted in unique and diverse perspectives fueled by curiosity and creativity. We’re not afraid to try new things, and never rest on past success. We are passionate in the way we advocate for each other, for our clients, and most importantly, we not only say we are better together...we truly believe it!

Founded in 1955

Kansas City, Missouri, USA

16K employees (361 in marketing)

www.hrblock.com

72% recommend to a friend

79% CEO approval