Sr. Associate, Video

New York City, NY (On-site)

$40K/yr – $75K/yrMid Level1+ years expFull time

Posted 5 weeks ago

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Job Summary

Own the core TV and video media buying workflow with end to end ownership of plan development, vendor negotiations, delivery governance, and post buy analytics.

  • Campaign Activation & Vendor Management: Negotiate & execute buys and develop test and learn opportunities.
  • Delivery & Reporting: Allocate schedules, monitor delivery to client goals, and provide quarterly/annual post buy analyses.
  • Measurement & Optimization: Track TV ratings data, manage budgets, and coordinate creative rotation and mix revisions.

Job Description

Responsibilities

  • Craft & execute innovative and tactical plans that deliver against and the overarching brand and business objectives
  • Negotiate & execute buys - collaborate with vendors to develop test and learn opportunities
  • Allocate, adjust and monitor schedules to ensure delivery to client goals/network guarantees.
  • Provide tracking reports and post-buy delivery analyses on quarterly and annual bases
  • Fulfill client requests, collect data and information regarding TV ratings and industry trends
  • Register budgets, email specs, analyze plans, call in mix revisions and optimizations
  • Develop of Creative rotation sheet for digital delivered buys
  • Coordinate with Platform Logistics for digital campaign execution
  • Evaluate and assess vendors using proprietary research tools and industry knowledge
  • Participate or lead campaign activation and provide client updates on campaign status
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PHD

Welcome to PHD.Powered by our next-generation network, PHD’s advanced thinking - Intelligence. Connected. - combines data, technology, and human expertise collaboratively to achieve greatness.This is how we are one of the world’s most awarded media agencies, and currently ADWEEK’s Global Media Agency of the Year.We have around 6,500 people in 81 offices across 74 countries, all connected in one platform, Studio. Studio, which launched in 2018, allows our account teams, planners, and strategists worldwide to collaborate to create online campaigns, producing 70,000 unique ideas from across the agency, together.This is how we transform experiences.This is how we move brands and businesses forward.www.phdmedia.com

Founded in 2006
London, England, GBR
5K employees (1,376 in marketing)

Traffic Signals

Monthly Visitors
95.2K
Traffic Source Mix
Search
45.8%
Direct
40.3%
Referral
8.8%
Social
3.8%
Paid
0.9%

Headcount Trend

Current headcount: ~5.1K

Marketing Team

Marketing Team Size
1,281 (26% of company)
Median Career Experience
11 years
Median Tenure
4.8 years
Marketing Roles Posted (Last 30 Days)
17