Responsibilities

• Lead campaign kick-off calls with media and creative agencies to ensure creative production aligns with campaign objectives, brainstorm custom creative (Sunrises, AR, 3D, Games, etc), review production timelines, and serve as a subject matter expert on all things Big Happy
• Gather campaign launch materials including third party tracking, site lists, block lists, etc, and confirm accuracy for timely launch
• Lead creative production with Creative team and serve as the liaison between the client and internal teams to bring a client’s creative vision to life while aligning with Big Happy best practices
• Monitor campaign performance and provide client with weekly reporting, with an eye for optimizing and showing improvement week over week against client KPIs
• Ensure all campaign elements are accurately tracking and flag discrepancies with Ops and Tech teams
• Build and present end of campaign reporting with a focus on actionable learnings and recommendations that drive client renewals
• Collaborate cross-functionally with Sales, Strategy, Creative, Tech, and Ops to accomplish client deliverables and ensure smooth campaign launch, execution, and completion