Specialist, Tier 2 & 3 Digital Marketing

Dearborn, MI (Hybrid)

$56K/yr – $166K/yrMid LevelFull time

Posted 1 month ago

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Job Summary

Own Tier 2/3 digital initiatives across Commercial, Owner, and Retail channels, turning strategy into measurable digital solutions and ensuring platform execution, optimization, and stakeholder alignment.

  • Digital Engagement Ownership: execute and optimize digital initiatives, content production, asset optimization, and performance dashboards.
  • Cross-channel Delivery: translate strategic direction into scalable digital experiences across platforms with system integrations.
  • Collaboration & Optimization: partner with the Tier 2 & 3 Digital Engagement Manager to coordinate stakeholders and continuously optimize experiences.

Job Description

Responsibilities

  • The Digital Engagement Specialist will be responsible for executing and optimizing Tier 2 and Tier 3 digital initiatives across Commercial, Owner, and Retail channels.
  • This role works with delivery of digital communications, content production, asset optimization, performance dashboards, and system integrations across key platforms.
  • Partnering closely with the Tier 2 & 3 Digital Engagement Manager, the Specialist translates strategic direction into scalable, measurable digital solutions—supporting platform execution, stakeholder coordination, and continuous optimization of digital experiences.
Ford Motor Company logo

Ford Motor Company

4.0 Glassdoor

We don't just make history -- we make the future. Ford put the world on wheels over a century ago, and our teams are re-inventing icons and creating groundbreaking connected and electric vehicles for the next century. We believe in serving our customers, our communities, and the world. If you do, too, come move the world and make the future with us.Ford is a global company with shared ideals and a deep sense of family. From our earliest days as a pioneer of modern transportation, we have sought to make the world a better place – one that benefits lives, communities and the planet. We are here to provide the means for every person to move and pursue their dreams, serving as a bridge between personal freedom and the future of mobility. In that pursuit, our 186,000 employees around the world help to set the pace of innovation every day. Privacy Policy: https://www.ford.com/help/privacy/

Founded in 1903
Dearborn, Michigan, USA
79% recommend to a friend
78% CEO approval

Traffic Signals

Monthly Google Ads Budget
$4.9M

Marketing Team

Median Career Experience
15 years
Median Tenure
7.3 years
Marketing Roles Posted (Last 30 Days)
6

Funding

Total Funding
$16.2B
Last Raise
$3B
Post IPO Debt, 8 months ago

Funding History

  • Jul 2025
    Post IPO Debt • $3B
  • Aug 2023
    Post IPO Debt • $4B
  • Jun 2023
    Debt Financing • $9.2B

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