Specialist, Paid Search & Social

Burbank, CA (Hybrid)

$60K/yr – $71K/yrMid Level1+ years expFull time

Posted 10 days ago

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Job Summary

Own and optimize paid search and paid social programs from setup through reporting, driving budgets, bid strategies, and audience targeting.

  • Manage budgets, bids, negative keywords, ad creative, and landing pages
  • Plan and execute paid social campaigns across multiple platforms and build audience targeting
  • Track, analyze, and optimize campaigns based on goals and data

Job Description

Responsibilities

  • Build and manage paid search from setup to reporting.
  • Own budgets, bid management, negative keyword strategies, ad creative, and landing page performance
  • Track, analyze, and optimize based on goals and data
  • Use tools like Doubleclick Search, and Google Trends to drive decisions
  • Plan and execute paid social campaigns across multiple platforms
  • Build smart audience targeting strategies and boost client content
  • Monitor budget pacing, adjust bids, and troubleshoot issues in real time
  • QA campaigns, report on key performance indicators and identify opportunities for improvement

Requirements

  • Bachelor’s degree or relevant experience
  • 1+ years paid search and paid social (agency or in-house)
  • Experience with large brand campaigns (bonus if it's in entertainment)
  • Strong communicator Excellent communication skills both (written, and verbal, client-facing)
  • Demonstrated ability to articulate and communicate clearly when participating in internal and client-facing meetings
  • Ability to be agile and adaptable within a quick turnaround business environment
  • Self-starter able to deal with ambiguity and adaptable
  • Analytical mindset. Demonstrated proactive approach to problem solving and critical thinking
  • Excellent ability to convey complex ideas clearly and concisely with strong presentation skills
  • Proven team player and works well under pressure

Preferred

  • Experience with large brand campaigns (bonus if it's in entertainment)
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OMD

3.6 Glassdoor

OMD is the world’s largest media network, with more than 14,000 people working across more than 100 countries.At OMD, We Create What’s Next — delivering creative media solutions to drive sustainable growth for the world’s leading brands. Named the best-performing global media network overall by RECMA, the highest-ranked media agency network on the Effie Effectiveness Index, and Media Network of the Year at the 2025 Cannes Festival of Media, OMD is a leader in innovation, creativity, and cultural relevance.

Founded in 1996
New York, New York, USA
4.2K employees (1,415 in marketing)
67% recommend to a friend
82% CEO approval

Traffic Signals

Monthly Visitors
54K
Traffic Source Mix
Search
46.4%
Direct
39.1%
Referral
9.4%
Social
3.4%
Paid
1%

Headcount Trend

Current headcount: ~4.2K

Marketing Team

Marketing Team Size
1,318 (31% of company)
Marketing Roles Posted (Last 30 Days)
34

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