Responsibilities

• You will help shape and execute North America Channel & 365 Retail Experience strategies that connect consumers to Nike through elevated storytelling, seamless retail journeys, and premium in-store experiences.
• Working across functions, you will support programs from concept through execution while ensuring operational excellence and consistent brand expression.
• Support the planning and execution of Channel and 365 Retail Experience programs across Nike Direct stores, managing project milestones, timelines, budgets, readiness gates, and key deliverables from concept through implementation.
• Bring seasonless and always-on brand, sport, and product storytelling experiences to life across new stores, remodels, refreshes, and inline retail environments, ensuring a consistent and premium consumer experience.
• Develop consumer journey frameworks and in-store experience plans that identify key opportunities for storytelling, service moments, and product communication to deepen consumer engagement.
• Partner closely with Retail Brand Marketing, Stores Marketing, Visual Merchandising, Stores Teams, Merchandising, Ekins, City Teams, Retail Design, Production, Finance, and Procurement to align priorities and deliver impactful retail programs.
• Create and maintain toolkits, playbooks, execution guides, and best-practice resources that enable scalable and consistent Retail Experience execution across the marketplace.
• Manage project workstreams including briefing support, stakeholder communications, creative reviews, budget tracking, forecasting, purchase orders, invoice processing, program recaps, and vendor coordination.
• Leverage consumer insights, marketplace trends, and local market context to inform retail experiences, strengthen storytelling relevance, and continuously improve execution across the retail ecosystem.

Requirements

• 2+ years of retail marketing experience or relevant store experience.
• Bachelor’s degree in Marketing, Business, Communications, Retail Management, or related field. Will accept any suitable combination of education, experience and training.
• Experience supporting integrated marketing programs, retail storytelling, and consumer experience initiatives.
• Exceptional written, verbal, visual communication, and presentation skills.
• Ability to travel up to 20%.

Benefits

• NIKE, Inc. offers a generous total rewards package, casual work environment, a diverse and inclusive culture, and an electric atmosphere for professional development.
• No matter the location, or the role, every Nike employee shares one galvanizing mission: To bring inspiration and innovation to every athlete* in the world.