Specialist, Brand

Alexandria, VA (Hybrid)

$70K/yr – $83K/yrMid Level3+ years expFull time

Posted 4 weeks ago

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Job Summary

Own cohesive brand and social programs with cross-team coordination and agency partners, delivering consistent assets across campaigns, events, and digital touchpoints.

  • Manage enterprise brand initiatives and ensure alignment of campaigns, events, content, and digital channels.
  • Develop social content plans and channel strategies, then monitor performance to spot engagement and reach gains.
  • Coordinate projects from kickoff to completion, maintaining brand standards and stakeholder updates.

Job Description

Responsibilities
  • Partner with internal teams and external agencies to bring marketing initiatives to life.
  • Support event branding and activation efforts.
  • Identify opportunities ...
  • Assist with the development and execution of social media content and channel strategies.
  • Monitor social media performance and help identify opportunities to ...
  • Support the execution of enterprise brand initiatives across campaigns, events, content, and digital channels.
  • Coordinate projects from kickoff through completion ...
  • Review creative assets and communications to ensure alignment with brand standards.
  • Develop presentations, briefs, reports, and project updates for stakeholders.
  • Monitor social media performance and help identify opportunities to improve engagement and effectiveness.
Requirements
  • 3+ years of experience in brand marketing, integrated marketing, communications, social media, or agency account management. Experience supporting ...
  • Exceptional written and verbal communication abilities. Strong written and verbal communication skills. Clear verbal and written communication skills for effective ...
  • Strong project management and organizational skills. Ability to manage multiple projects simultaneously while maintaining attention to detail. Strong ...
  • Familiarity with social media content planning, publishing, analytics, and reporting. Strong PowerPoint and presentation development skills. Proficient with ...
  • Bachelor’s degree Marketing, Communications, Public Relations, Business, or a related field.
Preferred
    Benefits
      Utah SHRM logo

      Utah SHRM

      The Utah Human Resources State Council (Utah SHRM) exists to serve the community, the needs of HR professionals, the leaders and volunteers of local SHRM chapters, and to advance the interests of the HR profession.

      North Salt Lake, Utah, USA
      8 employees (2 in marketing)

      Traffic Signals

      Monthly Visitors
      1M
      Monthly Google Ads Budget
      $98.6K
      Traffic Source Mix
      Search
      43.9%
      Direct
      46.8%
      Referral
      6.8%
      Social
      1.3%
      Paid
      1%

      Headcount Trend

      Current headcount: ~8

      Marketing Team

      Marketing Team Size
      1 (13% of company)
      Marketing Roles Posted (Last 30 Days)
      3