Social Media Strategist & Investment - Senior Manager

Purchase, NY (On-site)

$124K/yr – $207K/yrSenior Level8+ years expFull time

Posted 3 months ago

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Job Summary

Drive global paid social strategy and leadership for PepsiCo’s media programs, aligning planning, activation, and measurement.

  • Own social strategy, integration, and global platform leadership.
  • Must-have: 8–10 years of media experience with paid social platforms and performance optimization.
  • Standout: Client-facing strategic guidance and cross-functional collaboration.

Job Description

Responsibilities

  • Lead Social Strategy & Integration
  • Drive Planning, Activation & Optimization
  • Platform Leadership & Innovation
  • Global Learning & Thought Leadership
  • Champion Performance & Measurement
  • Operational Excellence & Capability Building
  • Steward Investment & Collaboration

Requirements

  • Bachelor’s degree required; advanced degree a plus.
  • 8-10 years of media experience required (platform or agency background strongly preferred)
  • Deep expertise in paid social platforms, boosting mechanics, and performance optimization.
  • Proven experience leading client-facing media conversations and strategic recommendations.
  • Strong organizational and project management skills
  • Willingness to travel up to 10%.
  • This position is limited to persons with indefinite right to work in the United States
PepsiCo logo

PepsiCo

3.9 Glassdoor

PepsiCo is a playground for curious people. We invite thinkers, doers, and changemakers to champion innovation, take calculated risks, and challenge the status quo. From executives to team members on the front lines, we’re excited about the future. We take chances. Together, we dare to make the world a better place. Our associates are the magic ingredient. Each of them plays an integral role in helping create deep connections between people and our products. Think about your last group celebration: Chances are, one of our iconic brands was by your side. At PepsiCo, you’re invited to be a part of a global team of innovators who make, move, and sell these products—which are enjoyed by more than 1 billion people a day. A career at PepsiCo means working in a culture where everyone’s welcome. Here, you can dare to be yourself. No matter who you are or where you’re from, you can influence the people around you and the world at large. By showing up, you’ll have the opportunity to learn, develop and grow your skills for the future. Our supportive teams can fuel your professional goals to make a global impact on people and the planet. Join us. Dare for Better.

Founded in 1980
Purchase, New York, US
141K employees (12,526 in marketing)
75% recommend to a friend
84% CEO approval

Traffic Signals

Monthly Visitors
2.3M
Traffic Source Mix
Search
29.8%
Direct
46.5%
Referral
21.1%
Social
1.1%
Paid
1.5%

Headcount Trend

Current headcount: ~153.6K

Marketing Team

Marketing Team Size
10,817 (7% of company)
Median Career Experience
16 years
Median Tenure
10.1 years
Marketing Roles Posted (Last 30 Days)
9

Funding

Total Funding
$4B
Last Raise
$4B
Post IPO Equity, 7 months ago

Funding History

  • Sep 2025
    Post IPO Equity • $4B
  • Jun 2024
    Grant • $18K

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