Social Media Specialist

Rockville, MD (Hybrid)

$61K/yr – $104K/yrMid Level3+ years expFull time

Posted 4 days ago

Job Summary

Own the end-to-end social media workflow for client accounts, guiding content development, publishing, monitoring, and reporting while coordinating with creative and analytics teams on multi-platform campaigns.

  • Lead daily management and scheduling of client social channels
  • Develop compelling copy, graphics, and campaign assets across platforms
  • Monitor channels, analyze listening data, report performance, and support event coverage

Job Description

Responsibilities

  • Support the Social Media Lead in the day-to-day management of client social media channels, including scheduling and publishing content using approved tools
  • Research, write, and edit engaging social media copy and content across platforms, ensuring adherence to brand voice, plain language, and Section 508 accessibility standards
  • Assist in monitoring social media channels and compiling social listening data on conversations, trends, and sentiment
  • Support social media event coverage, such as Twitter chats, Facebook Live events, and other real-time engagement opportunities
  • Create and schedule content using UTM links and platform scheduling tools to support campaign tracking
  • Upload and caption videos to client YouTube channels and other video platforms as needed
  • Assist with the development of graphics and templates for use in social media posts, working with creative team members
  • Track and compile performance metrics and support the preparation of monthly reporting and recommendations
  • Provide backup coverage for posting and community management as needed
  • Assist in the development of content calendars and campaign materials for national observances and key events

Requirements

  • 3+ years of experience in social media platform management and content development
  • 3+ years of experience writing and editing social media content across platforms
  • 3+ years of experience with social media platform management, content development, analytics and listening tools
  • US citizenship is required by the contract
  • Professional skills: Demonstrated experience integrating creative, data/analytics, and/or other client services teams to develop fully integrated, insight-driven campaigns
  • Professional skills: Experience developing social media and communications plans and presenting to leadership teams
  • Professional skills: Detail oriented with the ability to work in a fast-paced environment and manage multiple projects, deadlines, and priorities
  • Professional skills: Strong writing skills
  • Professional skills: Strong proficiency in PowerPoint and Microsoft Word
  • Professional skills: Comfortable working with remote teams

Preferred

  • Bachelor's degree in marketing, communications, or a related field
  • 2+ years of experience at an advertising or consulting agency
  • Experience working in highly regulated industries or with government agencies to build social media communications plans
  • Experience developing public health plans and strategies
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ICF

3.6 Glassdoor

ICF is a leading global solutions and technology provider. We combine unmatched expertise with cutting-edge technology to help clients solve their most complex challenges, navigate change, and shape the future.

Founded in 1969
Reston, Virginia, USA
11K employees (647 in marketing)
71% recommend to a friend
80% CEO approval

Salaries

Posted range

$61K/yr – $104K/yr

Taken straight from the job posting.

See all ICF salaries

Funding

Total Funding
$59M
Last Raise
$29M
Grant, 3 years ago

Funding History

  • Feb 2023
    Grant • $29M
  • Mar 2021
    Grant • $30M

Traffic Signals

Monthly Visitors
172.8K
Monthly Google Ads Budget
$29K
Traffic Source Mix
Search
30.6%
Direct
47.7%
Referral
12.3%
Social
7.6%
Paid
1.6%

Headcount Trend

Current headcount: ~10.7K

Recent News

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Social Media Specialist

ICF · Rockville, MD · Hybrid