Social Media Specialist I at ESPN | Bristol, CT

ESPN

Social Media Specialist I

Bristol, CT (Hybrid)

Salary Not AvailableEntry Level1+ years expFull time

Posted 3 months ago

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Job Summary

Drive social content creation and engagement for ESPN's sports audience across major platforms.

Own social content creation and posting across TikTok, Instagram, X, and Facebook.
Must-have: Minimum 1 year of experience in social media or a closely related field.
Standout: Strong sense of internet culture and ability to inform content decisions with data.

Job Description

Responsibilities

Performs a wide variety of tasks to assist in shaping, creating, and distributing social content for sports fans across platforms such as TikTok, Instagram, Twitter, and Facebook
Discovers User Generated Content that will resonate with ESPN Social’s audience and brand
Follows ESPN Social standards of practice including an adherence to news and reporting guidelines
Generates new ideas for building account engagement and growth
Supports colleagues to make social content and copy compelling and platform-appropriate material daily
Regularly utilizes social data to inform content decisions
Posts highlights of various live sports events with an eye toward engaging the social-first fan
Recognizes that sports happen on nights and weekends and those shifts will be regular and required in this position

Requirements

Minimum 1 year of experience in social media or a closely related field
Fundamental content creation skills in social media writing, photo editing, and video editing
Sound knowledge of the sports landscape, including current athletes, rules, events, and ESPN programming
Appreciation for and strong understanding of internet pop culture and the role it plays in sports
Demonstrated communication and organizational skills
High school diploma or equivalent

Preferred

Demonstrated news judgement
Experience using video editing software (Final Cut, Premiere)
Experience using photo editing software (Photoshop, InDesign)
Bachelor’s degree or equivalent in Journalism, Communications, Media, or related field

ESPN

ESPN is the leading multiplatform sports entertainment brand that features seven U.S. television networks, the leading sports app, direct-to-consumer ESPN+, leading social and digital platforms, ESPN.com, ESPN Audio, endeavors on every continent around the world, and more. ESPN is 80 percent owned by ABC, Inc. (an indirect subsidiary of The Walt Disney Company) and 20 percent by Hearst. Based in Bristol, Conn., ESPN has approximately 3,800 employees (4,600 worldwide).

Founded in 1979

Bristol, Connecticut, USA

11K employees (5,821 in marketing)

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