Social Media & PR Coordinator

Frisco, TX (On-site)

$60K/yr – $65K/yrEntry Level1+ years expFull time

Posted 4 weeks ago

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Job Summary

Own the end-to-end social and brand activation cadence for BondiBoost, turning trends into on-brand content across Instagram and TikTok, while coordinating influencer gifting and live events.

  • Social & Community: manage daily posting across key channels, monitor trends, and engage followers.
  • Content Engine: capture and edit mobile-first content, create short-form videos, and align with brand priorities.
  • Events & PR: support brand events, influencer gifting, and creator outreach with timely content and post-event assets.

Job Description

Responsibilities
  • Social Media Management
  • Draft, maintain, and assist managing BondiBoost's organic social media calendar for approval by the Associate Brand Manager
  • Schedule and publish content across Instagram, TikTok, and emerging social platforms
  • Own daily social posting and execution across key channels
  • Monitor social trends, viral moments, and platform updates to identify reactive content opportunities
  • Support community management by engaging with followers and responding to comments
  • Track social performance and assist with reporting on content effectiveness and audience growth
  • Comfortable appearing on camera for TikTok Lives, social content, and behind-the-scenes storytelling across BondiBoost channels
  • Content Creation
  • Capture photo and video content for social media across photoshoots, retailer events, creator events, team activities, and brand activations
  • Create short-form social-first content optimized for Instagram Reels, TikTok, and Stories
  • Produce behind-the-scenes content that showcases the BondiBoost brand and team culture
  • Assist with content editing, organization, and digital asset management
  • Collaborate with internal teams to ensure content aligns with brand priorities and campaign objectives
  • PR & Brand Support
  • Assist with influencer gifting initiatives and special send-outs
  • Coordinate product shipments for UGC creators & branded PR moments
  • Support creator outreach and ongoing communication
  • Track creator deliverables, content submissions, and posting timelines
  • Events & Brand Activations
  • Support the planning and execution of brand events, retailer activations, pop-ups, and creator experiences
  • Assist with event logistics, product inventory, gifting, and event setup
  • Coordinate guest lists and attendee communications
  • Capture real-time social content during events
  • Support post-event follow-up, content organization, and reporting
BondiBoost logo

BondiBoost

Boosting Roots since 2018.We’re an Aussie-grown hair wellness brand inspired by the laid-back lifestyle and community ethos of Bondi Beach. Most haircare brands focus on repairing damage after it happens, BondiBoost reduces hair shedding by “boosting” hair bonds before they break down. In an industry focused on overly complicated routines, BondiBoost meets the needs of a new generation of health-conscious consumers who view wellness like a self-care treat. Our viral and best-selling Infrared Thermal Brush and HG Shampoo are now available at ULTA Beauty and Sephora.

Founded in 2018
Sydney, New South Wales, AUS
33 employees (14 in marketing)

Traffic Signals

Monthly Visitors
73.5K
Monthly Google Ads Budget
$2.2K
Traffic Source Mix
Search
56.6%
Direct
11.3%
Referral
4.5%
Social
5.4%
Paid
5.5%

Headcount Trend

Current headcount: ~33

Marketing Team

Marketing Team Size
12 (36% of company)
Median Career Experience
9 years
Median Tenure
2 years
Marketing Roles Posted (Last 30 Days)
1

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