Responsibilities

• Assist in developing and executing engaging social media campaigns across platforms such as Facebook, Instagram, Twitter, LinkedIn, TikTok and live selling
• Create compelling visual content using Adobe Photoshop, Adobe Illustrator, and Adobe Creative Suite tools to enhance brand storytelling
• Conduct social listening to monitor brand reputation, industry trends, and competitor activities using tools like Hootsuite and Buffer
• Support content creation efforts by writing captivating posts, proofreading for accuracy, and ensuring alignment with branding guidelines
• Manage social media scheduling and posting through platforms like Hootsuite or Buffer to maintain consistent online presence
• Analyze web analytics and social media metrics with Google Analytics and web analytics tools to measure campaign performance and optimize strategies
• Collaborate with the marketing team on SEO best practices, keyword research, and e-commerce initiatives to boost online visibility
• Create and Maintain a social media deliverable calendar, Live selling Calendar, Posting calendar
• Keep Madison informed on brand and trend updates.
• Will be a potential shift coverage for a retail location based on the request of Madison Hall.

Requirements

• Strong knowledge of social media management tools such as TikTok shop, and klavio
• Proficiency in graphic design software including Adobe Photoshop and Adobe Illustrator, and Canva
• Experience with video editing and photography to produce engaging multimedia content
• Understanding of SEO principles, keyword research, and web analytics for data-driven decision making
• Excellent written communication skills with attention to proofreading detail
• Ability to manage multiple projects simultaneously while meeting deadlines in a fast-paced environment
• Familiarity with public relations strategies, branding concepts, and digital marketing techniques including Facebook Advertising

Benefits

• Flexible schedule